Despite the travails of the U.S. and world economies, the prepaid world continues to expand its reach, tapping new populations with innovative, useful products.
The features in this edition of SellingPrepaid begin with a look at the U.S. prepaid market in 2009 from Paul Tomasofsky, Executive Vice President and Chief Operating Officer at the Network Branded Prepaid Card Association.
Next, John Goodale, Director of Business Expansion, TSYS Europe, draws comparisons and contrasts between the European and U.S. prepaid markets. The third feature returns to the U.S. market, where companies have taken note of the money to be made in loading tax refunds onto prepaid cards.
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