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Table of Contents

Lead Story

Oct. 1, 2011: D-Day for debit cards?

News

Industry Update

New Visa, MasterCard rates take effect

Heartland offers Durbin impact insights

Operation Swiper succeeds, cyber theft continues

World payments growing in recession

Trade Association News

Features

An interview with Douglas Bergeron

Ken Musante
Eureka Payments LLC

Underbanked in America

Patti Murphy
ProScribes Inc.

Research Rundown

Helping to expand services while minimizing costs

Square versus the payments world

Tim McWeeney

ISOMetrics:
Payroll and gen Y

Excelling at social media marketing

Selling Prepaid

Prepaid in brief

First Data powers prepaid for Google Wallet

Prepaid spot-on for incentives

Views

Merchants lack focus, fraud eats profits

Patti Murphy
ProScribes Inc.

Education

Street SmartsSM:
Vertical market tradeshows hold many helpful surprises

Bill Pirtle
MPCT Publishing Co.

Fraud's twists and turns in 2011

Nicholas Cucci
Network Merchants Inc.

Customer longevity in the new commerce chain

Dale S. Laszig
Castles Technology Co. Ltd.

Steps toward efficient IRS 1099-K reporting

Troy Thibodeau
Convey Compliance Systems Inc.

Company Profile

Lead Source Call Center

New Products

A complete online payment center

Transaction Express
TransFirst LLC

Cloud-based POS comes in three flavors

Morris
Moneris Solutions Inc.

Inspiration

It really is about you

Departments

Forum

Resource Guide

Datebook

Skyscraper Ad

The Green Sheet Online Edition

October 24, 2011  •  Issue 11:10:02

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Forum

Linking to your website

I am new to being an ISO and have developed my own website. As part of the website, I wanted to provide industry updates. Would it be possible to link certain articles that The Green Sheet publishes from my site back to yours?

Jason Benz
Merchant Truth

Jason,

Thank you for relying on The Green Sheet as a resource in your career as an ISO, and congratulations on your website's launch. As long as you're just linking to articles published on our website, and not uploading them to your website, you have The Green Sheet's approval to go ahead with this.

Editor

Latest MasterCard and Visa interchange rates

Do you know how I can access current interchange rates for Visa and MasterCard? With all the controversy in the news about interchange, I want to be sure I can point to the most up-to-date information when talking with my merchants about what they call "swipe fees."

Dave Easterly
Spot-On Payments Inc.

Dave,

We, at The Green Sheet, agree it's important to have current information on hand when speaking with merchants, who rely on professionals like you for guidance regarding interchange and other matters pertaining to transaction processing and related services.

Visa Inc.'s most recent rates are on the web at http://usa.visa.com/merchants/operations/interchange_rates.html. MasterCard Worldwide rates are posted at www.mastercard.com/us/merchant/pdf/MasterCard_Interchange_Rates_and_Criteria.pdf.

We also provide these links on our website's Resources page (www.greensheet.com/resources.php) under Card Brand Interchange Rates.

Editor

The skinny on the CPP exam

How can I find more information about the new Certified Payments Professional program recently put in place by the ETA?

I'm relatively new to the industry and think, in some sales situations, becoming certified could make a difference between landing and losing a new merchant account.

Doreen Gabler
MLS

Doreen

Even at this early stage - before there is widespread knowledge of the Electronic Transactions Association's Certified Payments Professional (CPP) program among merchants and the industry's feet on the street - the CPP designation will likely demonstrate a commitment to excellence and knowledge of payments industry best practices on the part of those who pass the exam.

That type of effort typically benefits a person's career in the long run.

The ETA provides a 19-page pamphlet titled Electronic Transactions Association Certified Payments Professional: Candidate Handbook, which can be found on the web at www.electran.org/docs/CPP/ETACPPHandbook.pdf.

The handbook covers what candidates need to know about the purpose of the program, who is eligible to take the exam, how to apply and prepare for the exam, and where and when the exam is being offered.

The exam is administered twice a year.

The deadline for 2011 testing has passed; the deadline for testing in May 2012 is April 1.

Editor

Call us, write us

Would you like us to cover a particular topic? Is there someone you consider an industry leader? Did you like or dislike a recent article in The Green Sheet? What do you think of our latest GSQ? Email your comments and feedback to greensheet@greensheet.com or call us at 800-757-4441.

Notice to readers: These are archived articles. Contact names or information may be out of date. We regret any inconvenience.

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