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Table of Contents

Lead Story

Doing business in the mobile channel

Patti Murphy
The Takoma Group

News

Industry Update

Security standards lifecycle extended

Congress approves interchange regulation amendment

New ACH rules in step with Check 21

ETA unveils new logo

Trade Association News

Features

GS Advisory Board:
Merchant retention, taking the initiative - Part 1

Selling Prepaid

Prepaid in brief

FinCEN seeks comprehensive AML framework

Prepaid largely spared in final Durbin Amendment

Views

Strong relationship skills obliterate obstacles

Jeffrey Shavitz
Charge Card Systems Inc.

Education

Street SmartsSM:
Should an industry attorney review your contracts?

Ken Musante
Eureka Payments LLC

Managing your most important asset

Jeff Fortney
Clearent LLC

De-commoditize continuously to conquer a crowded market

Daniel Burrus
Burrus Research Associates Inc.

Building a PCI program that works

Tim Cranny
Panoptic Security Inc.

Digital reputation management

Peggy Bekavac Olson
Strategic Marketing

Company Profile

ROAM Data Inc.

New Products

Loyalty program, in spades

GoMo Wallet
Gold Mobile, Telcordia Technologies Inc.

Cordless retrofit for dial-up

Nebo Wireless
Nebo Wireless LLC

Inspiration

Turn negative thoughts into positive action

Departments

Forum

Resource Guide

Datebook

A Bigger Thing

The Green Sheet Online Edition

July 12, 2010  •  Issue 10:07:01

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SP
Prepaid in brief

NEWS

Gift card providers get extension

The website of Rep. Dan Maffei, D-N.Y., reported that a bill designed to extend the deadline for compliance with the gift card provisions of the Credit Card Accountability Responsibility and Disclosure Act passed the U.S. House of Representatives on June 24, 2010. The ECO-Gift Card Act, which passed 357-0, would extend the deadline from Aug. 22, 2010, to Jan. 31, 2011.

Regulation causing prepaid 'growing pains'

Mercator Advisory Group LLC's report, Understanding Prepaid Regulations: A Framework for Asking the Right Questions, said federal and state government initiatives threaten the progression of the growing prepaid card industry. According to Mercator, the industry is being confronted with issues involving patent law, the Credit Card Accountability, Responsibility and Disclosure Act of 2009, money laundering, retail bankruptcy, state payroll laws, brand network rules and other regulatory and legal issues. Mercator suggests the industry consider regulating itself to avoid intrusive regulation.

Wal-Mart buys into Green Dot

According to a June 2, 2010, filing with the Securities and Exchange Commission, prepaid card processor Green Dot Corp. issued 2,208,552 shares of its Class A common stock to discount retailer Wal-Mart Stores Inc., which represents "less than 1 percent of the combined voting power of our outstanding Class A and Class B common stock," Green Dot said in the filing. Green Dot added that the share purchase was granted to the retail giant in connection with the May 2010 contract extension between the processor, Wal-Mart and GE Money Bank (the bank issuer for Wal-Mart's general purpose reloadable prepaid MoneyCard).

ANNOUNCEMENTS

ACE donates to American Red Cross

Alternative financial services company ACE Cash Express Inc. presented a $106,280 donation to the Dallas chapter of the American Red Cross in support of the ongoing relief efforts in the earthquake-ravaged island nation of Haiti. ACE raised the money by asking its customers to make donations during a 17-day campaign in retail stores across the United States.

ARM Insight powers up with loyalty program

Oregon-based prepaid technology company ARM Insight Inc. (formerly ARM Loyalty LLC) introduced the Cardpower loyalty platform. Cardpower offers an integrated rewards, promotion and reporting platform that provides program managers with a "holistic view" of their cardholder portfolios, the company said.

Barclaycard prepaid card unveiled

Barclaycard Commercial, part of Barclays Global Retail Banking division, launched the Barclaycard prepaid card to provide its clients with an efficient tool for controlling costs and how funds are distributed. With the card program, businesses can reduce their dependency on the costly process of cutting and distributing paper checks and help streamline reconciliation processes, said the financial services division.

Cardmobili rolls out mobile loyalty in North America

Cardmobili SA, a provider of mobile loyalty and member services, expanded into North America with the Cardmobili application that allows consumers to access loyalty and membership cards through mobile phones.

GiftCards.com launches rewards website

GiftCards.com LLC, a provider of gift, corporate incentive and rewards cards, launched WRL.com (Wolfe Rewards & Loyalty). The company said WRL.com will focus on corporate reward and incentive programs as GiftCards.com continues to serve the consumer market.

MasterCard initiates Partners in Prepaid

Through MasterCard Worldwide's new initiative, MasterCard Partners in Prepaid, the card brand hopes to drive growth in prepaid globally. The initiative is designed to help MasterCard's community of prepaid partners share global best practices and innovative ideas online.

NBPCA marks membership anniversary

Nonprofit prepaid card trade organization Network Branded Prepaid Card Association said it is now entering its fifth membership year. "The NBPCA has grown into a respected guiding force in the prepaid card landscape, promoting an effective climate for network-branded prepaid cards that encourages competition, access and a positive consumer experience," said Kirsten Trusko, NBPCA President and Executive Director.

SelectCore top ranked in Canada

Prepaid telecom provider SelectCore Ltd. said it was rated one of Canada's fastest growing companies by Profit 100 magazine. The magazine ranked it 155, with a growth rate of 279 percent in 2009, the company said.

Shift4 waives startup fees

Payment gateway provider Shift4 Corp. waived the startup fees for merchants who sign up for It's Your Card and Dollars on the Net gift card services. Dave Oder, President and Chief Executive Officer of Shift4, said the move is a way for the company to give back to its merchants and help them increase revenue with gift cards. The offer is good through December 2010.

PARTNERSHIPS

MoneyGram, Abu Dhabi bank team for mobile money transfers

MoneyGram partnered with the National Bank of Abu Dhabi for international money transfer services via mobile phones. Nigel Lee, MoneyGram's Executive Vice President for Europe, Middle East, Africa, and Asia Pacific, said the move makes MoneyGram the first company to offer mobile money transfers in the United Arab Emirates.

RegaloCard expands service into Canada

Mobile payment company RegaloCard partnered with SelectCore for the distribution of the RegaloCard in Canada. RegaloCard's self-described micro-money transfer program allows consumers to send money transfers of as little as $10 via mobile phones. The expansion into Canada is RegaloCard's first foray outside the United States. SelectCore serves over 5,000 Canadian retailers, such as convenience stores and supermarket chains.

Western Union expands into European gas stations

Western Union and Austria-based energy conglomerate OMV Aktiengesellschaft made a pact to provide Western Union's money transfer service at over 1,800 OMV gas stations in Austria, Bulgaria, Czech Republic, Germany, Hungary, Romania, Slovakia and Slovenia.

ACQUISITIONS

NAB acquires Point and Pay

North American Bancard LLC acquired Point & Pay LLC from Vesta Corp. Point and Pay processes payments for government agencies in 48 states. NAB said the acquisition enables the ISO to expand its footprint to include "countless" domestic government and public sector businesses.

APPOINTMENTS

Connell joins NAB's Point and Pay

With NAB's purchase of Point and Pay, Kevin Connell was named President of NAB's new subsidiary. Formerly Senior Vice President of Sales/Marketing for Official Payments Corp., Connell will oversee all aspects of the day-to-day operations of Point and Pay, NAB said.

BSP Rewards taps Hansen as CEO

MediaNet Group Technologies Inc., the parent company of loyalty card provider BSP Rewards Inc., hired Michael Hansen as CEO of BSP Rewards. Hansen was President and CEO of MediaNet Group Technologies.

Palmer joins NBPCA as chairman of the board

Jon Palmer, CEO of FSV Payment Systems Inc., was elected the NBPCA's new Chairman of the Board at the association's annual meeting held June 8, 2010. The NBPCA said Palmer has over 35 years of experience in the electronic payments and financial services industries.

Yates joins Western Union as EVP

Western Union appointed David G. Yates Executive Vice President, Alternative Channels. Yates comes from First Data Corp. where he most recently served as Executive Vice President and President of First Data's International Division. Yates will be responsible for leading Western Union's online, mobile and business-to-business payments.


For more stories from SellingPrepaid E-Magazine, as well as breaking news and forums devoted to the prepaid sphere, please visit SellingPrePaid.com.

Notice to readers: These are archived articles. Contact names or information may be out of date. We regret any inconvenience.

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