Product: Integrated Payments Solution
Payment technology provider linked2pay teamed with PAX Technology Inc. to simplify integrating payments with vertically focused solutions. Combining PAX Android payment technology with linked2pay's software development toolkit and API libraries has leveraged complementary technologies, stated Bill Lodes, chief revenue officer at linked2pay. Lodes pointed out that PAX and linked2pay have made it easier for independent software vendors (ISVs) to seamlessly embed payments into their software solutions.
"PAX Technology allows linked2pay to deliver the latest in smart terminals to our ISV partners," Lodes said in a statement. "By providing a secure card-present solution, as well as a full suite of payment solutions including semi-integration, into their software, linked2pay together with PAX provides a powerful competitive advantage."
In addition to making integrated and semi-integrated Android payment terminals available through its partnership with PAX, Lodes noted, linked2pay offers essential tools, resources and APIs to software developers and a rich processing platform that supports credit cards, checks, ACH, instant merchant settlement and Real-Time Payments (RTP). In addition, he pointed out that linked2pay's Instant Merchant Settlement improves cash flow by enabling participating merchants to access their funds in minutes. "ISVs can deliver omnichannel payments enabled by our powerful platform including onboarding automation, risk management tools, the latest in security and Real-Time Payments from one partner, as opposed to multiple providers," Lodes said, adding that the platform's innovative technology stack and advanced automated technologies enables ISVs to onboard new merchants in minutes.
As an innovator in delivering payments technology, linked2pay continues to develop both integrated and non-integrated solutions that enable business partners and customers to securely manage processing and risk, Lodes stated. "We've spent the last 20 years building innovative and emerging payment technology for our partners and merchants," he said. "Our integrated payments APIs allow software developers to customize a payment solution by easily onboarding new merchants and seamlessly embedding payments into their software solutions."
Lodes went on to say that the company offers sandbox environments, APIs, swagger documents, web services and software development kits to linked2pay partners. These tools simplify a range of integration options, including onboarding and payments integrations, credit card, EMV and ACH acceptance technology, API documentation in multiple coding languages and a secure credit card vault for recurring payments. All solutions and documentation are backed by knowledgeable technical experts who provide hands-on support, he stated.
The linked2pay semi-integrated payment solution, powered by PAX, delivers the tools software developers need to efficiently add integrated payment capabilities to their software solutions, Lodes noted, adding that PAX has a long history of providing leading-edge semi-integrated solutions to retail and hospitality markets. These PCI compliant solutions can be tested in sandbox environments for validation and certification before going into live production, are market ready, and provide linked2pay customers and partners with access to the PAX Marketplace, which includes over 4,000 business apps, he stated.
"We created a single platform with cloud-based solutions that are easy to integrate, with tools and solutions that help business owners differentiate," Lodes said. "Product offerings like Instant Merchant Settlement can dramatically optimize revenue and kept many small businesses afloat during COVID."
Lodes noted linked2pay has provided technology and white-label solutions to ISOs, agents and sales channel partners for years. "Our solutions can be sold under their brands or ours and include full automation and 24/7 support," he said. "Partners can use a customized dashboard on our portal to track all deals, commissions and volumes." Lodes stated that linked2pay focuses on creating technology that helps its partners and their customers differentiate. PAX and linked2pay support a variety of verticals, with a consistent EMV kernel across all equipment. "Technology partners can integrate and access linked2pay solutions within hours, while customers can access the ability to take payments from their customers in minutes," he said.
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