It is clear that senior executives, employed staff, independent contractors and service providers have varying priorities in today's multilayered, complicated payments world. This can pose challenges for merchant level salespeople looking for advice on how the array of currently available tools will help them and their merchants grow and scale their businesses. Expanding on "What it takes to thrive in payments today," a three-article series that concludes in this issue and contains penetrating insights from The Green Sheet Advisory Board, this issue's lead article presents four essential factors that foster success in assisting merchants, along with advice from industry leaders on how to leverage each.
Our Education and Views sections, which appear in each issue and contain articles by industry experts both brand new to The Green Sheet and long-time contributors, offer additional information geared to aid the industry's feet on the street. Within these pages are perspectives on issues and best practices pertaining to contract management in the digital age; how investing in technology, the right partnerships and solid training can take your ISO to the next level; surprising insight into what merchants do and don't know about customer loyalty; the two dominant card brands' emphasis on and distinct approaches to driving business-to-business payments; and from our archives, how value-added programs were viewed more than a decade ago.
In News Briefs you'll find excerpts from some of the news stories we've posted over the last two weeks. These include coverage of Walmart's lackluster Mobile Scan & Go program pilot, the European Union's new General Data Protection Regulation's likely effects on merchants, PayPal's acquisition of iZettle, the potential ramification of expanded legal sports betting, the BAI's top fraud threats and security strategies, and Verifone's $3.4 billion move to privatize.
We've also included an innovator's perspective on machine learning's use in safeguarding payments, highlights from The Strawhecker Group's latest acquirer directory, company and product profiles, and updates within our sphere in several areas including appointments, acquisitions, partnerships, research and a variety of awards, intriguing developments, new guidelines, and advancements in payments.
To continue to provide the resources you need to develop and grow in your payments career, we depend on your feedback. Your industry and company news are always welcome at email@example.com and so are your helpful comments and questions at firstname.lastname@example.org. We look forward to hearing from you.
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