Now that autumn is upon us, retailers are preparing for the upcoming holiday shopping season. Proper planning is the key to a successful holiday season and retailers can start organizing promotion and fulfillment strategies now to help shoppers get everything on their wish list quickly and conveniently in December.
By upgrading omnichannel options like in-store pickup or same-day delivery, merchants can help shoppers customize their shopping experience to fit their personal needs. Here is some advice readers of The Green Sheet can pass on to retailers trying to get their omnichannel strategy ready for holiday shoppers:
It's important to at least start doing something so you can learn and get better at serving clients both online and in-store.
Bobbi Leach, FuturePay Inc.
Have your merchant customers made any of the changes suggested by Bobbi Leach, Chief Executive Officer of FuturePay, in the note featured on this page? If so, what have they done, and what role have you played in helping them move toward providing consumers with a satisfying omnichannel experience? Also, what else are your merchants doing now to prepare for the upcoming holiday season? Are they implementing new technology and procedures, or is their POS setup basically the same as it was last year? We will welcome your thoughts and perspectives on this, as well as on other issues of particular concern to the payments industry feet on the street at email@example.com.
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