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Table of Contents

Lead Story

What will be in merchants' stockings this year - caviar or coal?

News

Industry Update

Farewell PABP, hello PA DSS

Visa, AmEx settlement no biggie for merchants

More public steps for bankcard heavyweights

Optimal socked by Internet gambling regs

Go international in real-time

It sings, it instructs, it's a gift card

Mobile checkout moving up

Features

Data breaches pique interest

Travis K. Kircher
ATMMarketplace.com

Growing on the 'Inside'

Views

Art imitates life or does life imitate art?

Patti Murphy
The Takoma Group

Stay ahead with a checklist

Biff Matthews
CardWare International

Education

Street SmartsSM:
We're all in the PCI loop, like it or not

Dee Karawadra
Impact PaySystem

What to watch in the coming months

Rob Drozdowski
Electronic Transactions Association

Using e-mail effectively: Copy and design

Nancy Drexler
Marketing Moguls

Security breaches costly to all

David Mertz
Compliance Security Partners LLC

Turning negatives into positives

Steve Schwimmer
Renaissance Merchant Services

Opportunity knocks at your online door

Curt Hensley
CSH Consulting Inc.

Liability limbo: Where will you land?

Adam Atlas
Attorney at Law

Company Profile

FirstView Financial LLC

Commerciant

New Products

A cherry of a keyboard

Cherry LPOS Qwerty Keyboard
Cherry Corp.

Sign on the dotted line - online

ContractPal
ContractPal Inc.

Inspiration

Holiday survival guide

Miscellaneous

POScript

Departments

Forum

Resource Guide

Datebook

A Bigger Thing

The Green Sheet Online Edition

November 26, 2007  •  Issue 07:11:02

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POScript

#h4 Shortstack

This holiday season, why not send warm strawberry pies to colleagues on your shopping list? OK, scratch that plan; pies are too perishable to survive shipping. But Shoney's North America Corp. has an alternative that's got some folks salivating.

The restaurant chain has launched its first-ever gift card program nationwide. Cards are good toward any food or beverage item at Shoney's and can be purchased in amounts up to $100. They can also be reloaded. But there's a twist: Scratch the image on the cards, and they smell like Shoney's famous strawberry pie.

"Gift cards are always hot items during the holidays, but ours might even make you hungry," said Dan Bigelow, Shoney's Vice President of Marketing.

By early 2008, the restaurant will introduce two more scents: hot fudge cake and pancake.

Are you hungry yet?

#h4 Biz Bytes

Agency has several definitions:

  • A service or business such as an employment agency authorized to act on the behalf of others.

  • A government's administrative section.

  • A legal term describing the relationship between two parties: a principal and an agent. The agent represents the principal in business transactions with a third party.

#h4 ISQ-Q test

Which of these statements is correct?

1. The island of trash floating somewhere between San Francisco and Hawaii is 80% plastic waste.

2. A 20 Questions trivia game that fits on a keychain has been branded the hot new gadget for the holiday season.

3. A company has patented a design for credit and debit cards that look like ninja stars and double as self-defense weapons.

Point here for the answer.

#h4 MLScapes

Why did they let the turkey join the band?

It had drumsticks.

Source: basicjokes.com

#h4 Loopy laws

In Ohio, it is against the law to ply fish with liquor and get them drunk.

Notice to readers: These are archived articles. Contact names or information may be out of date. We regret any inconvenience.

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Spotlight Innovators:

USAePay | Impact Paysystems | Electronic Merchant Systems | Inovio | Board Studios, Inc.