As most of us are probably aware, Harbortouch (then known as United Bank Card Inc.) launched the industry's first free POS program at the beginning of 2011. (See "UBC first to deliver free POS system," The Green Sheet, Jan 24, 2011, issue 11:01:02).
The success of this program may well be the training Harbortouch offers to its agents. "We have been conducting hands-on training sessions on a regular basis since the launch of our free POS program," said Brian Jones, Executive Vice President Sales & Marketing for Harbortouch. "Up until now, we had primarily focused these 'certification' courses on our hospitality software."
In a continuation of the training and certification programs, Harbortouch invited agents to its annual partner conference in Ft. Lauderdale, Fla., Oct. 8 through Oct. 12, 2012. Attendees were provided with an information-rich program to ensure their success with the Harbortouch POS system. Sessions included two days of hands-on training and certification testing. Jones stated that Harbortouch was trying to train its agents as resellers of the POS system, not merely as bankcard reps.
Following this were two days of presentations by Harbortouch partners on the wide array of offerings available to agents. Presenting partners included American Express Co., AmeriMerchant LLC, CrossCheck Inc., Discover Financial Services, Charge Anywhere LLC, Authorize.net, Equinox Payments LLC and Super G Funding LLC. Harbortouch National Sales Trainer Joseph Porco also did a presentation on a new reservation module.
"Prior to our annual sales partner conference in Ft. Lauderdale in October, we held our first Harbortouch POS retail software certification. We had nearly 100 sales partners in attendance and have seen a considerable spike in sales volume since the training. In fact, we had a record month in terms of POS sales in October and are on pace to set another record in November.
"In 2013, we plan on conducting monthly hands-on training sessions, rotating through each of our POS software types," Jones said.
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