Truck on Down to the ATM
Have you heard of TransPay? TransPay was originally Transcash+, a
debit card trucking companies used to transmit payroll and expense
reimbursement to their drivers. NTS introduced the card in 1995, and
since being acquired by First Data in February of 1996, began issuing
a similar program called TransPay.
Like
Trans-cash+, TransPay is a debit card that allows retailers and
franchises to dispense commission, reimbursement, and payroll to
employees. Each employee is issued a TransPay card and a PIN, and
each week money is deposited into their account. Then the employee
withdraws money from an ATM (the worker gets one free initial
transaction a week) or uses a "GreenBack" to withdraw money from
Western Union (yet another First Data company). The "GreenBacks" are
described as "much like bank checks" and can be made out to cash or a
payee.
The program which is marketed as being easier, cheaper, and safer
than mailing checks to employees, is targeted at companies whose
employees are dispersed throughout the country. TransPay eliminates
the cost and hassle of overnight delivery and doesn't force the
employee to venture into an unsafe neighborhood to retrieve cash from
a wire service. Claim Services Resource Group, Inc., of Dallas is the
first national user of the card.
NTS's next marketing push is convenience stores. But, how is this
any better than traditional means of payroll? These employees are not
traveling, they are going to work everyday.
A few questions:
1. Wouldn't all this be simpler if the
money was just ACHed to a checking account?
2. Shouldn't the card be called something other than debit, since
it actually only works at ATMs?
3. Does NTS really think people will pay for access to their own
money, on top of ATM fees?
The answer to all questions is "Yes." You have to remember, NTS
receives a fee for the initial transaction as well at $2 every time
the employee accesses the account, after the one free transaction per
week.
According to one company who uses TransPay, "Though some employees
may complain about the charges, the convenience is well worth the
fees." Well, of course it is, but for whom?
[Go Back]