Check Guarantee Field Training
Check Guarantee Field Training
CrossCheck, Inc., has announced the availability of field training for ISO offices. David Mierkey CrossCheck's Training Manager has a very focused approach to help ISO's maximize the benefits of training.
David says "The idea here is not to change how ISO's do business, but rather it is to help set the goals and strategies that explain what each office wants to achieve and how each office expects to achieve it."
David believes that a review of how a given ISO is approaching Check Guarantee Sales is the key to effective training:
"To help determine exactly what you want your sales force to achieve, we need to pull together an objective appraisal of the Strengths, Weaknesses, and the Opportunities an ISO is likely to encounter in their marketplace," says David.
Sample Questions:
What degree of control do you need in order to achieve your sales objectives?
Do you believe the service requires a special, personal touch?
What do you believe would increase current account use?
In your given geographical area, which check service dominates in:
* Overall market penetration?
* Service's offered and accepted?
* Level of merchants' confidence?
How near are you to your estimated potential sale volume?
How well has your present representation done in your marketing area and, particularly, with your key accounts?
What is your goal for a your marketing area, segment, or for major accounts?
If you had the best sales force money could buy, would you meet your sales goals?
How quickly do you want to penetrate the market? (Someone with a knowledge of the field and personal contact with buyers will, of course, obtain this penetration more quickly than new employees.)
How well do you know the market you are trying to penetrate?
How do your accounts, particularly the big ones, want to do business?
Do you or your salespeople need technical knowledge and experience in addition to personal selling ability?
David is ready and able to provide your office with up to date field training that is focused on your particular needs. For more information on field training and on becoming a Certified Sales Professional, call CrossCheck Sales Support at 1-800-654-2365.
[Go Back]
