Product: paymentAccess online payment application
Company: paymentAccess

PaymentAccess is a paradigm shift in processing - a complete PC-based online payment application that is agnostic when it comes to processor or payment system. It allows ISOs and merchant level salespeople (MLSs) to sell it as a payment efficiency tool that requires no terminal. And the product has a few "edges" over traditional payment processing setups.

Sold only through ISOs, banks and trade associations, paymentAccess is intended for recurring-biller practices, such as lawn-care companies and health clubs, according to spokeswoman Nancy Drexler.

ISOs can use the application with their current bank or processor. It presents an opportunity for selling to medical practices, accountants and resellers such as associations. The software enables merchants to automate all client transactions.

Designed by MLS Steve Roderick, the application can be private-labeled for ISOs and MLSs within 24 hours. They set the price to their merchants and get paid for every month merchants use it. In addition to reselling the application, ISOs earn normal residuals on all transactions, including automated clearing house (ACH).

"ISOs will be alerted the minute paymentAccess receives instruction to point to another processor," Roderick said. PaymentAccess gives ISOs control over the application, allowing them to deactivate a merchant who has moved. The prospect of losing all recurring billing data and automated payment setups encourages merchants not to switch ISOs, he added.

"This is an online broadband Web-access application that is completely user-friendly, requires no training and is very affordable for the MLS," Drexler said. In addition to connecting to any processor or bank, it operates with any back-office system, such as QuickBooks.

The application gives merchants options. They can accept payments and pay their own bills via magnetic swipe or Web, using credit cards or the ACH network.

The system requires no hardware investment, no information technology integration or support and no initial cash outlay, according to the company. Built-in tools include a professionally designed newsletter in the ISO's name to send to merchants and a Web site branded for the ISO.

The company created a series of free newsletter templates and marketing campaigns merchants can customize for their clients; ISOs can also use the templates to stay in touch with their merchants.

The system lets MLSs compete on something other than price, according to Drexler. By selling just the application to their customers, MLSs gain access to their merchants' monthly payment information, giving the agent an information edge when going back to sell a processing contract.

This application has been extensively field tested and, having been used by broadband-enabled merchants nationwide for eight years, is ready for mass distribution. Roderick attributes its recent sales growth to the pervasiveness of broadband since 2005.

paymentAccess
877-323-7243
www.paymentaccess.com