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The Green Sheet Online Edition

January 14, 2008 • Issue 08:01:01

New Products

Wireless terminal for mobile pros

Product: Blue Bamboo H50 POS terminal
Company: Blue Bamboo

Blue Bamboo's all-in-one H50 wireless POS terminal is tailored for professionals on the go: contractors, plumbers, electricians, food caterers, tow truck drivers, furniture movers, tradeshow workers, door-to-door salesmen and other mobile merchants.

Directly out of the box, the Bluetooth-enabled H50 is designed to empower merchants with a feature-rich payment device at a reasonable cost.

By swiping cards at the POS, mobile merchants benefit from time savings while increasing sales; reducing processing fees, the risk of fraud and chargebacks; and minimizing losses that occur from nonswiped transactions - all of which contribute to a rapid return on investment, according to Blue Bamboo.

The Payment Card Industry (PCI) Data Security Standard (DSS) PIN Entry Device-compliant H50 is enhanced with real-time, online reporting features. It is also available for application protocol interface custom integration.

Blue Bamboo noted that the H50 is an ergonomic, sleek, handheld POS device engineered for portability and convenience. It is lightweight - only 15 ounces - and has a forward-facing card and PIN entry device for customers.

With its magnetic stripe and smart card readers, the H50 can process credit, debit, check, gift, loyalty and top-up payments on its GlobalPlatform Device (GPD)/STIP multi-application platform. It features a large, menu-driven, 128-by-64 pixel backlit LCD display for quick navigation through applications. It also has audio output.

The keypad has numeric, function and screen addressable keys. The thermal printer is embedded and able to print up to 12 lines per second. The printer handles 40 and 58 millimeter paper rolls; 200 receipts can be printed on a single battery.

The H50 is outfitted with a serial port, rechargeable internal battery backup, and an optimized 32-bit Java bytecode RISC processor with either 512 kilobytes or one megabyte of SRAM memory, and four to eight megabytes of Flash memory.

H50's optional features include support for two security authentication module cards, a software development kit and track 2 and 3 mag-stripe reader support. It can also come with a charging cradle, extra rechargeable batteries, serial cable, holster, car charger, communication modules and carrying case.

Shanghai, China-based Blue Bamboo is a division of Shera International. It claims the H50 is the first Java based GPD to achieve MasterCard Worldwide's POS terminal security (PTS) certification.

PTS, introduced by MasterCard in 2005, targets the security Internet protocol of stand-alone POS terminals. Added to the PCI DSS encryption standard, PTS ensures the necessary level of protection of transactions and customer data for merchants processing mobile payments.

Having achieved PTS approval, the H50 meets the relevant requirements of customer confidentiality, security and integrity of the data transmission, and identity authentication, according to Blue Bamboo.

"With the growth of IP-enabled transactions across cellular, local-area and personal wireless networks, ensuring system-wide security for transactions is critical for new product development companies like ourselves," said Jason Jones, Chief Executive Officer of Blue Bamboo.

Blue Bamboo
www.bluebamboo.com end of article

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