The Green Sheet Online Edition
March 10, 2014 • Issue 14:03:01
According to a recent Yankee Group survey, nearly one-third of merchants with 500 or more employees plan to deploy a mobile POS (mPOS) system within the next 12 months. Currently, micro-merchants are the primary mPOS users. ROAM Data Inc. hopes to raise the bar by elevating mobile commerce to the next level with the general release of ROAMmcm 5, an enterprise-ready mobile payments engine.
An Ingenico company, ROAM reported that it has about 70 percent of the non-Square Inc. mobile market; it typically sells mobile POS solutions through channel partners, which it has done for the past nine years. ROAM supports chip-based Europay/MasterCard/Visa transactions and aims to help businesses extend mobile strategies into new geographic markets by leveraging Ingenico's global market presence.
"Deploying an omni-channel solution that includes mobile payments and spans multiple countries is incredibly complicated due to the different regulations in each country," said Ken Paull, ROAM's Chief Executive Officer. "ROAMmcm 5 masks that complexity and can handle a broad array of geographic requirements. That is a must-have for our global customers, who can now make a one-time investment in our platform and be instantly equipped for mobile payments in multiple countries."
With ROAMmcm 5 users can:
- Board large user groups and configure user profiles, policies and roles
- Manage multiple mobile devices running multiple operating systems and apps
- Set up custom risk profiles and pre-processing controls
- Integrate back-end enterprise systems and value-added merchant programs
- View real-time reports on transaction, as well as refund and account activity
ROAMmcm 5 is also designed to resolve fraud vulnerability issues arising from lack of control over devices, transactions and user permissions in large, disparate user groups. "By addressing the security and management concerns associated with large-scale mPOS, ROAMmcm 5 enables even the most risk-averse enterprises to start capitalizing on the immense mobile commerce market opportunity," the company stated.
ROAM welcomes ISOs and merchant level salespeople interested in marketing its mPOS to larger businesses seeking to quickly deploy and centrally manage global mPOS environments.
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