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The Green Sheet Online Edition

February 27, 2012 • Issue 12:02:02

Trade Association News

New location, new blood for SEAA

#dcf_The Southeast Acquirers Association's 11th Annual Seminar will be held at the Fairmont Dallas from March 19 to 21, 2012. This is the first regional acquirers meeting to be held in Dallas.

SEAA Board Member Dee Karawadra said Dallas has been a neglected market. "Our associations could never figure who Dallas belongs to - the Midwest Acquirers Association or the SEAA," he said. "We contacted the Midwest Acquirers Association, and they said they don't include Dallas, so we did."

Karawadra had been told by many in the industry that Dallas has been a great showcase for industry events in the past, so he began pushing for an SEAA event in Dallas. "The response has been unbelievable," Karawadra said. "A week-and-a-half ago we sold out all of our tables. All of our sponsorships are gone. Our exhibitor tables are full. Last year we had 650 people attend our event. We hope to break that record this year." This year the SEAA seminar opens with Mark Dunn's Field Guide Seminar. The gathering also includes the second annual SEAA golf outing.

The keynote speaker will be Pamela Joseph, Vice President of Payment Services for US Bancorp and Chairman and Chief Executive Officer of Elavon Inc. Presenting on the Durbin Amendment to the Dodd-Frank Wall Street Reform and Consumer Protection Act will be payment consultant Paul Martaus. Other topics slated are the ETA's Certified Payments Professional Program, the future of mobile payments and the Europay/MasterCard/Visa (EMV) introduction into the United States.

To register or for more information, please go to www.kleermeetingsolutions.com/seaa2012landingpage.aspx.

Discussion of latest payment initiatives at SCA

#dcf_When the Smart Card Alliance held its Fifth Annual Payments Summit Feb. 8 to 10, 2012, the introduction of EMV technology in the United States was a hot topic, as were mobile wallets and near field communication.

In a session hosted by SCA Executive Director Randy Vanderhoof at the event's opening, executives from several leading payment companies discussed the changing payments landscape.

Ed McLaughlin, MasterCard Worldwide's Chief Emerging Payments Officer, said his company is working to provide "a great experience and real security" for consumers and that MasterCard's goal is to introduce EMV technology in a manner that allows consumers to make payments whenever and wherever they like.

Jim Stapleton, Chief Sales Officer for the Isis mobile payment network, said the improved security offered by new technologies such as EMV are to the point where the ability to counterfeit or clone cards is "incredibly thwarted."

Paul Gauthier, Head of Market Intelligence for PayPal, discussed how new payment methods like PayPal's phone number and PIN system at the POS are making inroads into merchant accounts. "This is a new world where buying doesn't just happen at a checkout stand," he said. "We have to design for a connected world."

Amy Linden, Senior Director of New Fare Payment Systems for New York's Metropolitan Transportation Authority, said contactless, open payments can make payments faster and simpler while enabling consumers to pay anywhere, anytime. They also allow the MTA to reduce the cost of fare collection, she added. end of article

The Green Sheet Inc. is now a proud affiliate of Bankcard Life, a premier community that provides industry-leading training and resources for payment professionals. Click here for more information.

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