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The Green Sheet Online Edition

December 12, 2011 • Issue 11:12:01

New Products

A virtual call and payment center

Product: IVR Pay-by-Phone gateway
Company: Global eTelecom Inc.

Global eTelecom Inc., an electronic check processor and gift and loyalty card provider, recently partnered with IVR Technology Group LLC to deliver a virtual payment experience for automated clearing house (ACH) and credit card transactions. Blending ITG's interactive voice response and short message service with GETI's processing technology, ITG's IVR Pay-by-Phone gateway reportedly converts any phone into a virtual ACH and credit card payment terminal.

"This partnership with IVR Technology Group will substantially enhance payment processing options for GETI clients by integrating GETI solutions into the Pay-by-Phone virtual terminal," stated John Laurell, Vice President of Technical Operations at GETI.

GETI indicated one of the fundamental benefits for businesses using the Pay-by-Phone virtual terminal is the ability to certify Payment Card Industry Data Security Standard compliance, because the system does not store credit card data over the VoIP network.

The IVR application accepts a mixture of voice telephone input and touchtone keypad selection and offers appropriate responses in the form of voice, fax, email and other media formats. The company describes IVR technology as a personalized call experience that combines a virtual receptionist, secretary, operator and customer service representative in one package.

Users of the IVR terminal are provided a dedicated dial-in phone number, and a company-specific message greets customers choosing to pay by phone. Callers are given customized instructions on how to complete electronic payments in accordance with NACHA - The Electronic Payments Association and GETI guidelines.

Among the features included are text-to-speech, voice print verification, customer name and address capture, and call support.

"Partnering with ITG offers us the opportunity to provide our resellers and their end-user customers with the ability to field customer service calls for payment processing 24 hours a day," Laurell said.

Because the platform supports a variety of system-to-system interfaces, including integration with existing IVR systems and customer management software, gateway operation requires no additional equipment or software, GETI noted. ITG stated its platform was designed to integrate with existing data sources and the web as a means for driving business efficiency, improving employee productivity and enhancing the caller experience.

The company also believes businesses using the IVR Pay-by-Phone gateway realize an immediate return on investment because upfront capital expenditures are unnecessary.

Global eTelecom Inc.
www.globaletelecom.com end of article

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