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Table of Contents

Lead Story

Learning the ISO lingo

News

GS Online: 4.2 million and climbing ...

MWAA 2007: Security, depth and rock-and-roll

VeriFone corners NYC taxi business

Who's minding the small-business store, Visa wants to know

TMS, AMS settle their grudge

Congress grills warring parties on interchange

Features

AgenTalkSM:
David E. Hanlin Jr.

Dark cloud shrouds ATM ISOs in Sunshine State

Missy Baxter
ATMmarketplace.com

ISOMetrics:
Prepaid cards: An obsolescent evolution?

Views

On queue: Self-service card payments come of age

Paul Rasori
VeriFone

Breached security: The buck stops where?

Grant Drummond
Ingenico

Education

Street SmartsSM:
Demand defrays doubts about costly cash advance

Dee Karawadra
Impact PaySystem

Perfect storm of acquirer liability averted

Theodore F. Monroe and Bradley Cebeci
Attorneys at Law

Size up your sales pitch

Marcelo Paladini
Cynergy Data

P-cards: The payoff is palpable

Aaron Bills
3Delta Systems Inc.

Small shops under the PCI gun

Michael Petitti
AmbironTrustWave

Company Profile

Money Movers of America Inc.

New Products

It's hues to you

POS Supply Solutions Inc.
Colored paper rolls

Outsource the chargeback confusion

ChargebackAudit LLC
Chargeback Dispute Management System

Inspiration

You are the sunshine of your life

Departments

Forum

Industry Update

Resource Guide

Datebook

Skyscraper Ad

The Green Sheet Online Edition

August 13, 2007  •  Issue 07:08:01

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Who's minding the small-business store, Visa wants to know

Visa U.S.A.'s new program targeted to improve data security at the nation's smallest businesses demonstrates the industry's continued commitment to universal implementation of the Payment Card Industry (PCI) Data Security Standard.

With this effort, Visa expects acquiring financial institutions to better identify and remedy risk among merchant customers categorized as level 4, a group consisting of smaller retailers.

Previously, card Association enforcement of PCI was trained on level 1 merchants. After all, they are the big kahunas of the retailing world, and they account for the majority of yearly transaction dollar volume. However, while less than 5% of potentially exposed accounts are stolen from level 4 merchants, 80% of identified compromises since Jan. 1, 2005, have occurred at this level.

"Data security breaches involving payment card information occur at small businesses more frequently than at all other merchant levels combined," said Michael Smith, Visa's Senior Vice President, Enterprise Risk and Compliance.

Often small-business owners are focused on day-to-day concerns and unaware that their payment processing procedures could be putting them at risk of data security breaches.

Help is on the Web

Visa's new program targets both acquirers and merchants. As of Aug. 1, 2007, Visa and the National Federation of Independent Business will offer on the Web site www.nfib.org a wide range of free educational materials and tools, including communications, webinars, training and support to help educate smallbusiness owners.

Announced in May and effective July 31, 2007, Visa will require all acquirers to submit to the card Association a summary of their small merchant compliance plans. With this new program, Visa is also asking acquirers to provide data-security education and tools to its smallbusiness customers.

"While small merchants may have limited access to sophisticated security analysis and tools, even small changes can dramatically improve security for them, their customers and the payment system," Smith said.

Notice to readers: These are archived articles. Contact names or information may be out of date. We regret any inconvenience.

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Spotlight Innovators:

North American Bancard | Harbortouch | USAePay | IRISCRM.COM | Humboldt Merchant Services