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Table of Contents

Lead Story

The convergence of traditional and alternative payments

News

Industry Update

Effect of proposed debit regs on ISOs

Fed's proposed interchange cap dings AmEx

Merchant sues U.S. Bank for alleged data breach cover-up

EMS gives back during holidays

Features

Research Rundown

Selling Prepaid

Prepaid in brief

PPS' CEO sees changing landscape ahead

How Fed draft rules might affect prepaid

Views

Payment prognostications for 2011

Brandes Elitch
CrossCheck Inc.

Who owns the merchants?

Sarah Weston
Jaffe, Raitt, Heuer & Weiss PC

Education

Street SmartsSM:
Will leasing make a comeback? - Part 1

Ken Musante
Eureka Payments LLC

Risk management and PCI

Tim Cranny
Panoptic Security Inc.

Evaluating the value (and cost) of training

Jeff Fortney
Clearent LLC

Marketing resolutions for the New Year

Peggy Bekavac Olson
Strategic Marketing

Company Profile

ISTS Worldwide Inc.

New Products

Robust gateway for e-commerce

CCS ePay
Charge Card Systems Inc.

Inspiration

Bring in the year with steely resolve

Departments

10 Years ago in
The Green Sheet

Forum

Resource Guide

Datebook

Skyscraper Ad

The Green Sheet Online Edition

January 10, 2011  •  Issue 11:01:01

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EMS gives back during holidays

Imagine spending a day close to Christmas handing out toys to less fortunate families. What could be more in keeping with the holiday spirit? Jeff Brodsly, Director of Operations; Paul Rasidakis, Director of Sales; and Justin Milmeister, President at Elite Merchant Solutions, a transaction processor based in Van Nuys, Calif., spent Dec. 18, 2010, doing just that.

It was the culmination - and, according to Brodsly, the most personally rewarding part - of the company's first Give Back Week, a campaign involving 19 of EMS' merchants in Ventura County, Calif., and the Ventura County branch of Spark of Love, an organization that provides gifts to families in need. The merchants discounted regularly priced merchandise and services by 15 percent to customers who brought in new, unwrapped toys for donation from Dec. 11 through 19.

Reaching those in need

Also as part of Give Back Week, EMS contributed to Ventura County Children's Services Auxiliary the revenue it generated during the month of December from credit card processing at participating merchants. Brodsly reported that the campaign netted about 560 toys. He estimated sales at the participating businesses enabled EMS to donate $3,650 in processing revenue.

On Dec. 18, Spark of Love hosted a "holiday storefront" that allowed parents of foster children and other families identified through county social programs to pick out toys for children under their care. "We helped them pick up the gifts and got to interact with all the families, and that was the best part of this, in my opinion," Brodsly said. "For us, the success was measured ... by the amount of families we actually touched."

Encouraged by the modest success of the event, Brodsly said the company may ultimately extend the length of the toy collection and expand it to Los Angeles County. "We are going to continue to do it, absolutely bigger and better in the years to come," Brodsly said.

Notice to readers: These are archived articles. Contact names or information may be out of date. We regret any inconvenience.

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