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The Green SheetGreen Sheet

The Green Sheet Online Edition

March 25, 2013 • Issue 13:03:02

New Products

Cloud-based business manager

Product: Starter program
Company: PaySimple

Denver-based PaySimple reported that it has established a cloud-based platform that helps small business owners manage and grow their businesses. The turnkey solution automates billing and payment and delivers real-time performance reports. It also supports most mobile devices through the Run-Your-Business App and mobile card reader provided by the company.

In February 2013, PaySimple launched Starter, a program targeting newly established service-based businesses. For a limited time, the service is being offered at a lower monthly cost to merchants.

"We are excited to offer a promotional pricing tier for PaySimple Starter users, responding to the requests and needs we have seen in the market to get our SaaS offering at a price point ideally suited for new businesses," said Eric Remer, Chief Executive Officer of PaySimple. "Starter affords new companies industry-leading functionality at the most beneficial stage in a company's life cycle, allowing businesses to solidify great financial and operational systems from the very beginning."

The company noted that the program performs a variety of automated business functions. For one, it streamlines billing by managing recurring billing procedures. Invoices and customer notifications are sent electronically, and templates enable merchants to create customized e-invoices and web-payment forms. Payment and bank deposit information are tracked in real-time. It also automates issuance of receipts, past due notices and failed payment notifications to customers.

According to PaySimple, merchants using Starter are able to accept payments online and process electronic check, as well as credit and debit card transactions. And it's compatible with most existing accounting software and business applications.

Customer management capabilities include custom reporting in real-time on customer and payment histories. Dashboard settlement summaries, transaction status, charts and graphs offer a detailed overview of business operations. To facilitate communication with customers and build loyalty, the program features custom email templates. Businesses can also add social media engagement links to strengthen customer relationships.

PaySimple also offers a strategic partnership program custom branded for individual ISOs. "We can deliver a private-label program in as little as two weeks," the company stated. ISOs can also reach out to existing merchants with PaySimple's more advanced Pro program, which costs slightly more per month but offers lower transaction fees than the Starter program, along with a free monthly automated check clearing-house service and unlimited support.

Both programs are available with no setup fees, no long-term commitment, no monthly minimums and no termination fees, the company said.

Features of the Starter program include:

  • Automated billing using customized electronic invoices
  • Recurring payments via ACH, credit or debit card
  • Customer management through automated notifications
  • Real-time dashboard tracking with custom reporting
  • Private-label strategic partner branding opportunities

www.paysimple.com end of article

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