The Green Sheet Online Edition
February 11, 2013 • Issue 13:02:01
Interactive multilane checkout
Following the rollout of its iSC Touch 250 and 350 multimedia, multiple payment POS terminals, Ingenico Inc. recently introduced a multilane version of the product. Like other models in the series, the iSC 480 is built on Telium 2 architecture, a standardized core operating system that supports all of Ingenico's new generation POS terminals, the company stated.
"The iSC Touch 480 is a fundamental step in our retail strategy in the U.S.," said Thierry Denis, President of Ingenico, North America. "Combined with the iSC Touch 250 and 350, it constitutes a unique multilane POS range, providing coverage for the whole marketplace."
During the design phase for the iSC Touch 480, Ingenico gathered input from customers. Developers subsequently used the customers' feedback in designing the final product. "Such a customer-driven approach, and the full compatibility of applications with the other existing Telium 2 devices, can explain the extraordinary market traction we already feel for our new flagship product," Thierry noted.
Built for highly demanding multilane environments, the iSC Touch 480 features a large 7-inch multimedia touch screen to enhance the user experience, which for today might include coupon and loyalty programs, consumer surveys and digital wallet acceptance. A video decoder also permits merchants to play promotional videos at checkout.
The company pointed out that the unit is compact enough to fit most any checkout environment and features high-quality signature capture capabilities, secure cardholder recognition through biometric measurement criteria, and a complete portfolio of connectivity options. It also supports all payment options, including Europay/MasterCard/Visa (EMV) chip and PIN or chip and signature, and contactless payment capabilities.
According to Ingenico, research conducted in May 2012 revealed 60 percent of consumers expect to see more innovative services at both manned POS and self-checkout environments. "Therefore, we believe that with the combined value of payment apps and business apps, the iSC Touch 480 solution offers retailers the opportunity to reinvent the traditional checkout and rethink consumer engagement at the point of sale," stated Guillaume Pascal, Ingenico Vice President of Global Solutions Marketing.
All of Ingenico's current retail payment offerings are apparently EMV certified and meet Payment Card Industry Data Security Standard certification requirements as well as the latest PIN Transaction Security requirements.
Features of the iSC Touch 480 terminal include:
- Offers extra-large 7-inch multimedia touch screen
- Supports multiple payment options, including contactless
- Handles high transaction volume with ease
- Delivers durable signature capture, biometric capabilities
- Meets PCI PTS 3.x, SRED security standards
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