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Letter from the editors Empowering & Connecting

ata security professionals focused on the
payments and fintech industries work tire- today’s
lessly to combat the ongoing onslaught of
D fraud perpetrated by sophisticated crimi- payments
nal enterprises operating throughout the globe. One
organization working to bring these experts together
to secure transactions and the infrastructure that sup- professionals
ports them is the PCI Security Standards Council. The
council is known for its promulgation and manage-
ment of the Payment Card Industry security standards.
This issue's lead article discusses the Payment Card
Industry Data Security Standard Version 4, as well as
several other initiatives devised to increase interaction,
member engagement and innovation in our realm. • Spotlight Innovator
Web Pages:
Our contributing writers regularly address transaction
security, as well. In this issue, one expert discusses Capture prospects with
the growing problem of cart-not-present fraud, which branded, customized
could break $6 billion in 2019, and how ISOs and MLSs web pages for
can help protect their merchants. Other topics explored
include how to avoid errors in the merchant-application innovators and leaders.
stage to avoid delays during underwriting; why
solutions designed for broad business segments are • Video Content
not ideal for specialized merchants' needs; legislation Marketing: Educate and
passed by the House of Representatives that could pave
the way toward a safe harbor for banks that want to impress with animation
serve cannabis businesses; and the many aspects of the and white-board
payments industry worth appreciating at Thanksgiving
and throughout the year. explainer videos.
• Resource Guide: Grab
In the news, we've reported on the recent Money20/20
conference held in Las Vegas at the end of October, attention with advanced
which focused on the future of money. The article shares mini ads in print and
perspectives of a number of executives who spoke
about the topics and issues of concern as payments and online.
fintech executives help shape commerce going forward.
We also reported on a conference produced by Monitor, • Targeted Email
a trade publication and resource for equipment finance Campaigns: Reach
professionals; the new collaboration between the
Women's Network in Electronic Transactions and the responsive professionals
European Women Payments Network through which who know and trust
they will mutually support efforts to create better
opportunities for women and the men who advocate The Green Sheet.
for them in the fintech and payments industries; and
Kabbage, the online lender that has been building a
business in small-business financing and now wants
a slice of the payment processing pie, particularly
business-to-business transactions. Danielle Thorpe

In addition to company an new product profiles, we've AVP Media Partnerships
included our customary updates on recent executive
appointments, partnerships and acquisitions, relevant https://www.linkedin.com/in/daniellethorpe/
research, emerging technologies and solutions, and
other individual and company milestones in payments.
Please help us share your news by sending press 707-284-1686
releases to press@greensheet.com, and remember to send
feedback to greensheet@greensheet.com.

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