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gift and loyalty programs

alutec, a gift card and marketing services pioneer since 1998, is known for its comprehensive closed-loop,
stored-value gift card transaction processing and loyalty programs. The company's experienced product team
helps partners and merchants strengthen customer engagement and loyalty. Valutec operates as a standalone
V gift engine within the Global Payments family of brands. Following Global Payments' acquisition of Worldpay
in January 2026, the company continues to operate as an agnostic gift processor backed by Global's resources, infrastruc-
ture and support. The $12.2 billion financial services unit serves more than 60,000 merchant locations.

Partner success
Will Morris, channel development manager at Valutec, said each partner relationship is unique. “Whether partners refer
business directly or rebrand and resell our services, our goal is to understand their needs and deliver solutions that drive
customer engagement and retention,” he said.

Morris noted that Valutec partners benefit from enterprise-level capabilities at competitive price points, including:
• Easy program management: Save time and reduce costs with an intuitive user interface and comprehensive
reporting dashboard.
• Competitive advantage: Stay competitive with scalable, cost-effective solutions designed to match larger
providers.
• Enhanced customer experience: Attract new customers, retain existing ones and reward loyalty with flexible
program options.
• Staying current: Adapt to evolving trends and technologies while responding to changing customer behavior.

Merchant growth
Valutec maintains a strong focus on helping merchants grow and scale, Morris explained. “Our platform goes far beyond
plastic gift cards,” he said. “We tailor solutions to each business based on its needs, size and goals.”

Examples include:
• Increase traffic and reach: Sell gift cards across mobile, online, social and in-store channels while increasing
brand visibility.
• Generate revenue: Build new revenue streams while strengthening customer loyalty and trust.

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