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ChapterTitle
Insights and Expertise
AI and automation in retail payments
AI-driven systems are revolutionizing the payments in-
dustry by automating processes, enhancing security and
enhancing the customer experience. Meanwhile, automa-
tion technologies are revolutionizing back-end payment
operations.
The role of automation
Automation technologies are transforming back-end pay-
ment operations by making them faster, more efficient and
data-driven. Retailers that embrace them can benefit from
enhanced processing speeds, real-time analytics, predic-
tive insights and scalable solutions.
Not only can automation ensure payments are routed
through the most efficient and cost-effective channels in
real time, but it also offers an alternative to traditional
By Dwaine Thomas batch processing, which can be incredibly time-consum-
ing. Automated systems can handle and process large vol-
PXP Financial umes of payments instantly, ensuring that high transac-
tion volumes during peak shopping periods are managed
n today's retail landscape, artificial intelligence (AI) without delay.
has become a transformative tool reshaping how
businesses engage with consumers, optimize opera- With automation, payment systems can also settle transac-
I tions and drive growth. From personalized shop- tions in real time, eliminating the delays that often accom-
ping experiences to predictive analytics and supply chain pany manual reconciliation processes, and continuously
optimization, AI offers retail merchants unprecedented monitor transactions in real time to identify any inconsis-
opportunities to enhance efficiency and remain competi- tencies, errors or fraud attempts. This not only improves
tive. security but also provides immediate insights into trans-
action success rates and other key performance indicators.
As consumer expectations grow, embracing AI is fast be-
coming a must-have for retailers to thrive in the digital Crucially, automation streamlines the reconciliation pro-
age, and there are numerous practical ways that AI-driven cess by matching transactions from payment gateways,
systems can enhance day-to-day operations. credit card processors, and bank statements with internal
records.
First and foremost, AI and machine learning (ML) algo-
rithms can analyze vast amounts of transaction data in Put simply, automation technologies not only help antici-
real-time to not only detect patterns indicative of fraudu- pate demand, but also allow retailers to respond quickly
lent activity, but to also analyze customer behavior to per- to changing market conditions, ensuring they stay com-
sonalize checkout experiences. petitive and prepared for the future.
Crucially, AI can help reduce cart abandonment, using Next-generation chatbots
data analysis to predict when a user is likely to abandon
their cart. It can then trigger personalized interventions It’s hard to talk about AI without mentioning chatbots.
like sending reminders, offering discounts or suggesting Although they are much-maligned for replacing human
alternative payment options to encourage customers to interactions, next-generation chatbots, powered by AI and
complete their purchase. ML, can enable superior operational efficiency during cru-
cial retail periods.
AI can also analyze which payment options are most pre-
ferred by users and optimize the checkout flow to offer Of course, the main benefit of advanced chatbots is their
those options first, as well as optimize cross-border pay- ability to deliver instant, round-the-clock support. Shop-
ment processes by automating currency conversion and pers often have urgent questions about product availabil-
ensuring compliance with local regulations. All this re- ity, return policies or shipping timelines, especially when
duces friction in international transactions and provides a major holiday draws near. A sophisticated chatbot can
users with a smoother experience. handle a high volume of inquiries simultaneously, thereby
providing accurate answers without delay, reducing cart
abandonment and improving conversion rates.
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