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Table of Contents

Lead Story

Holiday season warrants new pursuits

News

Industry Update

Congress gives interchange reformers luke warm reception

VeriFone addresses PCI enforcement confusion

First Data STARs with PayPal

Visa prefers data-field encryption

Encryption debate heads to court

Payments a strong presence at the AFP

Features

A virtual RDC roundup

Research Rundown

Selling Prepaid

Prepaid in brief

What is stored-value?

New alternative takes flight

Top 15 tips for gift card success

Views

War of words over interchange heats up

Patti Murphy
The Takoma Group

Education

Street SmartsSM:
Don't let distractions hobble your business

Jon Perry and Vanessa Lang
888QuikRate.com

Complexities of multicurrency processing

Caroline Hometh
Payvision

Tips for new sales executives

Jeffrey I. Shavitz
Charge Card Systems Inc.

Cloud security, a weighty issue

Dale S. Laszig
DSL Direct LLC

Look ahead, prospect and prosper

Bob Schoenbauer
Capitol Payment Systems Inc.

Conducting effective meetings

Vicki M. Daughdrill
Small Business Resources LLC

Company Profile

Whitehall Capital Advisors LLC

New Products

Beefed up RDC

Tellerscan 240
Digital Check Corp.

Fortifying e-commerce with signatures

SignatureLink
SignatureLink Inc.

Inspiration

Get real with expectations

Departments

Forum

Resource Guide

Datebook

Skyscraper Ad

The Green Sheet Online Edition

October 26, 2009  •  Issue 09:10:02

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Street SmartsSM

Don't let distractions hobble your business

By Jon Perry and Vanessa Lang

All around everything is buzzing. No, it's not spring already. The noise is coming from those myriad electronic devices designed to make sure we all know what is going on in real time. As feet on the street, our ability to manage time and close deals puts dollars in our bank accounts.

When we are new to the merchant services business, we are usually gung-ho and active, but as our businesses mature, we can get comfortable, complacent - distracted.

Many merchant level salespeople (MLSs) operate home-based businesses. This adds distractions that must be identified and managed before they become problematic. How can you, as a small-business owner, effectively manage your time?

If you've heard it once, you've heard it twice (and probably said it yourself): I just don't have any time to get that done.

This is a primary concern, especially for those running a business from home, where a sole proprietor's roles often include sales, information technology, human resources, marketing, accounting, husband or wife, parent, committee chair and so forth.

Identifying challenges

Let's take a look at common distractions home-based businesses face daily:

Spotlight Innovators:

North American Bancard | Harbortouch | USAePay | IRISCRM.COM | Humboldt Merchant Services