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CompanyProfile

Payment processing

by SMBs for SMBs

izyPay was created by and for small and
midsize business (SMB) owners in 2017. The ISO/MLS contact:
mission of co-founders Austin Mac Nab and
V Frank Pagano and their 39 employees is to Elizabeth Rucker
empower SMBs by providing transparent, customizable
processing products and services. Director of Training
and Talent Acquisition
"We created the Look Local First movement to create a
community of people who believe in and support this same 515-800-2282
message," Mac Nab said. "We believe small businesses
need an advocate—somebody who is actively spreading erucker@vizypay.com
the message to 'Look Local First' on their behalf."

Pagano agreed, stating that freedom of choice in merchant competitor Echo Daily, a Nevada-based POS and payment
solutions is a core value at VizyPay. "We offer cash solutions company. Through this deal, VizyPay gained
discount, hybrid and traditional processing programs," he proprietary technology, a second office location and new
said. "Our mobile and virtual options include ecommerce talent in the company's business development, customer
website integration, mobile apps, contactless solutions service and technical support departments.
and an online ordering platform called Rush."
As the co-founders reflected on their year-over-year
Top-rated products, service growth, they noted that VizyPay has serviced more than
7,500 clients in all 50 states, reaching $1 billion in annual
VizyPay provides working capital to merchants in need processing volume in 2020. With continuing momentum,
in addition to abundant choices in POS systems, company they expect the company will be on target to process well
representatives stated. Merchants can choose free over $2 billion in the post-COVID landscape of 2021, they
terminal programs or pay wholesale pricing for Clover, stated.
PAX, Blogic Systems and Dejavoo devices. VizyPay's
processing software seamlessly integrates with thousands In a recent interview with The Green Sheet, Mac Nab
of other terminals and POS systems, they noted. indicated that he expects some of the hardest hit business
sectors to come back stronger than ever after COVID-19.
In June 2020, VizyPay launched a cash discount app in Many have digitized their business models and are
the Clover app market to complement its cash discount gaining traction with online ordering, curbside pickup
program. The solution is available to any merchant that and buy online/pick up in store solutions, he noted. These
uses Clover POS. Mac Nab said merchants can download digital and mobile solutions will remain in their product
the app on their Clover systems and upload their mix when they reopen for business, he noted.
inventories of products or menu items directly to their
Clover POS devices. Mac Nab additionally said that being small and lean gives
VizyPay a competitive advantage over larger and more
Clover's app developers and legal team simplified the traditional payment processors, which he compared to
certification process, Mac Nab stated, which improved ocean liners. Their massive infrastructures require ocean
time to market and made the entire experience enjoyable liners to move more ponderously than smaller, nimbler
for VizyPay. Clover cash discount app users can select the companies, he stated, adding that VizyPay is more like
VizyPay Cash Discount Tender option when customers a speedboat. When the coronavirus pandemic hit, we
pay with cash or check, he noted, and receipts will reflect pivoted in a way that was very different than others in
their cash discounts. This is one of many examples of how the industry, he stated.
mobile apps help merchants build customer loyalty and
trust, he added. "While other merchant acquirers and third-party service
Built to grow providers were laying off sales staff, VizyPay launched
a nationwide recruiting blitz," Mac Nab said. "We
Pagano and Mac Nab recalled that they bootstrapped the bolstered our sales staff with experienced merchant level
business and grew it organically without ever receiving salespeople and others who were new to the payments
outside funding. In April of 2020, they acquired long-time industry. It's worked out really well for us."

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