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News from the Wire

Banca Sella acquires Hype

Tuesday, November 04, 2025 — 17:26:56 (UTC)

Biella, Italy, Nov. 4, 2025—The Boards of Directors of Banca Sella and its parent company Banca Sella Holding have decided to submit an offer for the 50% stake of Hype's capital held by illimity Bank, in accordance with the procedure set out in the shareholders' agreement of the joint venture.

Upon receiving the offer, illimity Bank announced its decision to sell 50% of Hype. This stake will therefore be purchased by Banca Sella for €85 million, an amount determined by the evaluation of one of the experts indicated in the shareholders' agreements. At the same time, Banca Sella also decided to purchase the remaining 50% of the capital held by the parent company Banca Sella Holding, with the aim of proceeding with the merger by incorporation of Hype.

The transaction, which is subject to the approval of the Bank of Italy and the relevant authorities, is part of the Group’s and the bank’s growth and development plans and aims to further strengthen the positioning and strategies of both Banca Sella and Hype through the enrichment and the integration of their respective offerings. The transaction is designed to strengthen the competitiveness of both companies in complementary market segments characterized by strong innovation.

Banca Sella, which is achieving further significant growth in market share by focusing on a traditional model based on personal relationships, will be able to strengthen its position by more effectively meeting the needs of digital native generations and those who prefer a fully digital, technologically advanced, and AI-driven experience by integrating Hype, whose offering will remain independent and distinct.

Hype, founded in 2015 by Banca Sella and now an electronic money institution with 1.9 million customers, will be able to rapidly expand its range of offerings and also benefits from access to the branch network in response to the evolving needs of customers, while maintaining the unique characteristics of its user experience.

The project will also enable the optimization of investments in technological innovation and accelerate the development of artificial intelligence-based solutions, benefiting customers.

The transaction will have an impact of -3.46% on Banca Sella's CET1 ratio, which will be offset by the capital optimizations currently underway, keeping the capital ratio at the end of the year above 20%.

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Source: Company press release.

Categories: Acquisition

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