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Letter from the editor

he rise of cryptocurrency is no longer specu-
lative; it’s happening now. Once viewed as
a fringe experiment or workaround, digital
T assets have become a force reshaping how
we think about money movement. In this issue’s lead
article, we explore the surging relevance of stablecoins Let us help you
(cryptocurrencies pegged to fiat currencies) and how
they’re moving from niche to mainstream. With Visa, reach your target
Mastercard, Stripe and even community banks leaning
into stablecoin innovation, new use cases are emerg-
ing rapidly. But it’s not all smooth sailing. Regulatory audience today!
scrutiny, fraud concerns and infrastructure gaps pose
serious hurdles. Our coverage takes a balanced look at
stablecoins’ expanding role and what’s at stake for finan-
cial institutions, merchants and consumers as digital
currency enters its next phase.
Some of the options available to
Payments orchestration is another development that is
no longer speculative. But all companies offering "or- customize to target your audience
chestration" are not equal, and one of our expert con-
tributors explains how to identify the ones that truly
deliver. Other industry leaders delve into how a com-
pelling narrative can elevate your brand, build trust
and drive growth in a competitive market; how, amid
global uncertainty, businesses can turn a potential crisis
into a catalyst for innovation; why financial institutions
must adopt AI-powered, real-time tools to detect fraud
attempts more effectively than outdated systems allow;
ways in which B2B payment solutions can improve cash
flow, reduce fraud, lower costs and streamline opera-
tions; Visa's tightening standards for Level 2 and 3 data, Custom Video
which significantly impact acquirers and merchants; and Targeted Email Campaigns
UK reforms targeting APP fraud that boost consumer re- Sent to Green Sheet’s exclusive- Mini commercials that focus
imbursements but strain fintechs. mailing list of readers working your services directly to our
Small advertising budget? No problem.
in our industry. industry audience.
In the news, we've highlighted New York's passage of Consider the versatility of our resource guide listings.
legislation requiring retailers to accept cash, protect- “Your success Have you called for Let us help you In Print
Online
is our success!”
- Danielle Thorpe
VP Media Partnerships
ing consumers who lack digital access; Block Inc.'s The Green Sheet, Inc. your personalized piece together your perfect Front Page Option
virtual tour yet?
advertising campaign to
grow you buisness.
(to a mini ad):
plans to enable bitcoin payments via Square using the The Green Sheet • Ability to purchase on a
Lightning Network; Fiserv's launch of its stablecoin, www.greensheet.com quarterly basis.
707-284-1684
FIUSD, partnering with PayPal and Mastercard to ex- customized adverting Customized advertising • 4 equal quarterly
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Spotlight Innovators
more about our
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SPOTLIGHT
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The Green Sheet
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company and budget.
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pand blockchain-powered payments across its network; C C C C C C C C C C C C Call me today! y! y! y! y! y! y! y! ! Danielle Thorpe, Asst. VP Media Partnerships PARTNERSHIPS payments as an option.
or drop her a note
company today!
danielle@greensheet.com
“Your success is our success!”
707.284.1686
Your
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Individualized web pages
Company
U.S. regulators' request for information on the surge in Let me help personalized company web space • discounts for longer
Logo
you with your
term listings!
advertising
You now can have your own
focusing on innovators in our
success.
www.greensheet.com/yourcompanyname
payments fraud, particularly in checks, ACH and wire Your success is D D D D a aniellle Thoor epe r pe tn n ne ne nersh rs rship sh p p s Articles from or about your company Assistant Vice President of Advertising Sales 800-757-4441
Y Y
Personalized News from the Wire
our success!
707-284-1686
industry.
Your executive online ads & videos
o
Call me for the details today!
danielle@greensheet.com
Asst. VVP Meedia Partn rships
transfers, and request for input on prevention strategies;
and Walmart's agreement both to pay $10 million and Resource Guides
strengthen its anti-fraud measures to settle FTC charges Mini ads that can be seen with
that it enabled fraudsters to exploit its money transfer online/front page options
services. available.
Be sure not to miss new product and innovator profiles,
the latest updates on payments industry milestones, and MORE OPTIONS AVAILABLE EMAIL US TODAY!
other resources gathered with your career success in mind.
Please email your questions to greensheet@greensheet.com. RICK@ GREENSHEET.COM
And send your news to press@greensheet.com.
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