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IndustryUpdate

Featured now on Merchant Sales Podcast
Since our last issue, we've added episodes 26 and 27 to
the Merchant Sales Podcast. Please check them out at
www.greensheet.com/podcasts or on iTunes, Stitcher or
Spotify. We hope you enjoy the latest episodes:
26. The merchant sales trifecta: culture, technology
and access to capital
27. How to sell 300+ merchants per year and build a
team at the same time
The Merchant Sales Podcast is a joint project of The Green
Sheet Inc. and CC Sales Pro.

ANNOUNCEMENTS it has received this reputation- and performance-based
accolade for six consecutive years, which achievement
underscores the company's commitment to excellence
Bluefin patents encryption device fingerprinting and purposeful innovation as a global leader in fintech.

Bluefin, a provider of payment security technologies NACHA named a best place to work
and Payment Card Industry (PCI)-validated point-to-
point encryption (P2PE) solutions, was granted a pat- NACHA was named one of the Best Places to Work in
ent in Europe on its systems and methods for creating Virginia in 2019. The annual list was created by Virginia
fingerprints of encryption devices. The patent covers Business and Best Companies Group. The statewide
aspects of Bluefin's P2PE solutions, including Decryptx, survey and awards program is designed to identify,
the company's decryption-as-a-service product, and the recognize and honor the best places of employment in
P2PE Manager, Bluefin's online management system for Virginia, benefiting the state's economy, workforce and
P2PE device tracking, chain of custody and PCI attesta- businesses.
tion.
SurchX helps merchants pass fees to consumers
EC fines MC for anti-competitive practices
Technology company SurchX launched its fee recov-
The European Commission found that Mastercard's ery product for merchants operating in the United
rules obliging acquiring banks to apply interchange States. The interchange fee recovery platform's API uses
fees applicable in retailers' physical locations a viola- sophisticated algorithms that enable retailers to securely
tion of the European Union's cross-border acquiring pass merchants' fees for credit card transactions onto the
rules. Before December 2015, when Interchange Fee customer, while staying compliant with 67 regulatory
Regulation introduced caps, fees varied considerably bodies in the United States, according to SurchX.
from country to country. Because of Mastercard's rules,
the EC determined, retailers in high-interchange fee RESEARCH
countries couldn't benefit from lower fees offered by
acquiring banks in other member states, which led to
higher prices for retailers and consumers. Thus, the EC Chargeback Gurus offers eGuide
imposed a fine of €570 million. on Mastercard mandates
First Data beefs up PCI P2PE validation Chargeback Gurus released Mastercard Mandates, a new
ebook with expert insights into Mastercard's new man-
First Data added PCI P2PE validation to its suite of P2PE dates regulating how ecommerce businesses and card-
solutions, which secure data in use, in transit and at rest. not-present (CNP) merchants must process and store
The multilayered solution employs TransArmor P2P3 transactions in the CNP environment.
using Ingenico's On-Guard solution. First Data worked
with Sysnet Global Solutions to ensure all facilities and
processes met PCI P2PE guidelines Free to download at www.chargebackgurus.com, the ebook
delivers exclusive, comprehensive guidance that gives
Fiserv among 'World's Most Admired Companies' merchants a game plan to deal with changes to transac-
tion and chargeback processes being implemented by
Fiserv was recognized as one of Fortune Magazine's Mastercard in 2018.
2019 "World's Most Admired Companies." Fiserv said
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