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InsideGS
Cover Story Education
Is it 30 years already? .................................................1 Street Smarts :
SM
The fact that The Green Sheet is still here is something of a Are merchant services future-proof? ........................42
miracle, given the changing payments industry and the chang- By Dale S. Laszig , Castles Technology Co. Ltd.
ing nature of the media. What fosters our longevity? It takes dexterity for MLSs to stay in the merchant services
game. How can we remain competitive by leveraging trends
News that are currently shaping the industry's future?
WSAA celebrates 10 years with style ......................56 Are your merchant accounts valued
WSAA's 10th anniversary conference held near San Francisco and valuable? .............................................................48
in early October drew an estimated 687 exhibitors and attend- By Jeffrey Shavitz, Charge Card Systems Inc.
ees; event organizers were both humbled and thrilled. A valued and valuable merchant account can be defi ned in
Mobile payments not customer preferred ................56 many ways. Do you determine what this means for you before
your company embarks upon marketing and sales initiatives?
TSYS recently issued results from a survey that confi rm consum-
ers prefer banking applications other than payments for their Litter the path with action items ................................49
mobile devices. By Nancy Drexler, Acquired Marketing
Report addresses CNP issues ....................................58 Previously, advertising and marketing were used to show pros-
pects why they needed our product or service and how it could
Based on a recent online survey, SecureBuy and Magento improve their lives. Today, this is only the beginning.
found that merchants globally investigate CNP chargeback
requests only 54 percent of the time. Time to plan for 2014 ....................................................50
By Jeff Fortney, Clearent LLC
Industry Update ..........................................................62
Although it may seem too soon to focus on 2014, the logic
Features of making decisions now about the approaching new year is
Advisory Board: sound. Setting goals is only the fi rst step.
Industry insiders endorse and
help further The Green Sheet's mission .....................24 Departments
“Investment bankers carry the Wall Street Journal, Realtors Letter From the Editors .................................................... 5
carry Crain's, merchant services professionals carry The Green Note from the General Manager ...................................... 8
Sheet.” This is one of many pithy comments from The Green Resource Guide ............................................................... 66
Sheet Advisory Board on our 30th anniversary. Advertiser Index ............................................................ 78
Views
Insider's report on payments:
Long live checks ..........................................................32
By Patti Murphy, ProScribes Inc.
Mobile wallets, mobile payments,
mobile banking...........................................................36
By Ralph Dangelmaier, BlueSnap
Leather billfolds and plastic credit cards are becoming obso-
lete. A mobile wallet stores payment credentials and a few
other features in a smartphone; a digital wallet is that and
more.
3
Cover Story Education
Is it 30 years already? .................................................1 Street Smarts :
SM
The fact that The Green Sheet is still here is something of a Are merchant services future-proof? ........................42
miracle, given the changing payments industry and the chang- By Dale S. Laszig , Castles Technology Co. Ltd.
ing nature of the media. What fosters our longevity? It takes dexterity for MLSs to stay in the merchant services
game. How can we remain competitive by leveraging trends
News that are currently shaping the industry's future?
WSAA celebrates 10 years with style ......................56 Are your merchant accounts valued
WSAA's 10th anniversary conference held near San Francisco and valuable? .............................................................48
in early October drew an estimated 687 exhibitors and attend- By Jeffrey Shavitz, Charge Card Systems Inc.
ees; event organizers were both humbled and thrilled. A valued and valuable merchant account can be defi ned in
Mobile payments not customer preferred ................56 many ways. Do you determine what this means for you before
your company embarks upon marketing and sales initiatives?
TSYS recently issued results from a survey that confi rm consum-
ers prefer banking applications other than payments for their Litter the path with action items ................................49
mobile devices. By Nancy Drexler, Acquired Marketing
Report addresses CNP issues ....................................58 Previously, advertising and marketing were used to show pros-
pects why they needed our product or service and how it could
Based on a recent online survey, SecureBuy and Magento improve their lives. Today, this is only the beginning.
found that merchants globally investigate CNP chargeback
requests only 54 percent of the time. Time to plan for 2014 ....................................................50
By Jeff Fortney, Clearent LLC
Industry Update ..........................................................62
Although it may seem too soon to focus on 2014, the logic
Features of making decisions now about the approaching new year is
Advisory Board: sound. Setting goals is only the fi rst step.
Industry insiders endorse and
help further The Green Sheet's mission .....................24 Departments
“Investment bankers carry the Wall Street Journal, Realtors Letter From the Editors .................................................... 5
carry Crain's, merchant services professionals carry The Green Note from the General Manager ...................................... 8
Sheet.” This is one of many pithy comments from The Green Resource Guide ............................................................... 66
Sheet Advisory Board on our 30th anniversary. Advertiser Index ............................................................ 78
Views
Insider's report on payments:
Long live checks ..........................................................32
By Patti Murphy, ProScribes Inc.
Mobile wallets, mobile payments,
mobile banking...........................................................36
By Ralph Dangelmaier, BlueSnap
Leather billfolds and plastic credit cards are becoming obso-
lete. A mobile wallet stores payment credentials and a few
other features in a smartphone; a digital wallet is that and
more.
3
