Celerant Technology® Helps Retailers Embrace Digital Strategy at 2023 Client Conference
3 Days of interactive training and networking focused on store operations and how to pivot to meet today’s digital explosion
STATEN ISLAND, N.Y. (PRWEB) MAY 25, 2023--Celerant Technology, the #1-rated retail software provider for 2023, recently wrapped up its 19th annual client conference in Marietta, GA. With today’s digital explosion, this year’s conference focused heavily on helping the company’s brick-and-mortar retailer clients adapt a complete digital strategy to be more competitive, and expand business across all retail channels.
Key Topics at Celerant’s 2023 Client Conference:
Celerant's CEO & President, Ian Goldman, kicked off the conference with a warm ‘Welcome Address’ highlighting the importance of going digital, and what it takes for retailers to win in today's retail landscape. Over the 3-day conference, Celerant offered a brand new ‘Retailer Boot Camp’, and hosted 25+ breakouts, interactive workshops and one-on-one sessions. This year’s conference offered sessions focused on eCommerce, search engine optimization (SEO), mobile shopping apps, digital marketing and BOPIS; Celerant also offered several sessions to help retailers improve in-store operations, including mobile inventory, vendor integrations and back office accounting, along with industry-specific sessions for sporting goods and G Goodwill Industries International retailers, and much more.
“It was great to see everyone in-person at our 19th annual client conference,” stated Ian Goldman, President and CEO of Celerant Technology. “As the industry continues to shift to online and mobile sales, it’s vital for our retail clients to learn how to embrace a digital strategy or risk becoming obsolete; and that’s exactly what our conference provided. An impressive 75% of this year’s attendees are using our eCommerce platform, up from 50% last year, and we expect that number to increase. Our goal was to help our retailers go beyond eCommerce sales, and help them develop strategies to meet their customers’ needs everywhere they want to connect.”
Keynote Speakers and Partners
This year’s conference featured energetic and insightful keynotes focused on in-store and online strategies. Bob Negen from WhizBang! Retail Training delivered an inspiring keynote about how retailers can become 'the store of choice' by getting creative, growing digitally, and giving customers what they want. Paul Erickson from Management One, delivered an insightful and entertaining keynote titled ‘Understanding Your True Profit Potential’, focused on 6 biases retailers have, including markups, large inventory selections and return policies. Amazon educated Celerant’s retailers on the new Amazon Today program that enables independent retailers to leverage Amazon to gain more local customers looking for in-store pick-up or same day delivery.
Celerant’s retail clients also had the opportunity to meet face-to-face with some of Celerant’s partners, and learn about their software solutions, including Avalara, Shift4, Fortis, Worldpay from FIS, Star Micronics, SPS Commerce, Sezzle, Otter Waiver and more.
Retailer Client Feedback:
“Meeting with Celerant’s team members and partners were the most valuable parts of the client conference. This was an excellent event, well organized and ultra-informative. Thanks for hosting the event; it's much appreciated.” – Book-A-Million, Inc.
“The Goodwill sessions were very helpful; they offered lots of take-a-ways to help us improve operations on the retail and donation sides of our business. We appreciate the opportunity to learn from everyone at the conference.” – Goodwill Central Oklahoma
“We gained valuable knowledge from the instructors in all the sessions. Having worked with Celerant for almost 10 years, we get to work with some of the sharpest team members that Celerant employs.” – Eco Chic Consignments
“The breakout sessions with the tech team were very informative and great way to meet in-person. The sessions not only covered interesting topics, they served as a ‘how-to’ so we know how and where to make changes to the software relevant to our business. It was also good to see how others are using Stratus Enterprise.” – Treats Unleashed
Watch Celerant’s recap video at www.celerant.com/clientcon23
Celerant clients can access session material via the Client Portal: clients.celerant.com.
About Celerant Technology
Celerant Technology is an innovative retail software provider enabling retailers to expand their businesses past their physical storefronts' and into the online world. Rated as the #1 retail software provider year after year by the RIS LeaderBoard, Celerant supports retailers with an all-in-one system; point of sale, inventory management, promotions and loyalty rewards, eCommerce, mobile apps, vendor integrations, marketplace integrations, integrated email marketing and more. To learn more, subscribe to our blog- www.celerant.com/blog.
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Source: Company press release.