News from the Wire

Rally Commerce, Swell to allow crypto payments integration

Wednesday, March 22, 2023 — 12:23:56 (EDT)

Portland, Oregon – March 22, 2023 - Rally, the composable, one-click checkout solution for digital merchants, has joined forces with Swell provide to provide payment gateways to enable merchants to accept payment in popular cryptocurrencies. Swell’s infrastructure coupled with Rally’s checkout empowers small merchants to scale their subscription businesses. The goal is to decentralize the ecommerce ecosystem and make the creative commerce experience better for everyone. Crypto payment integrations, like Rally’s new partnership with Coinbase helps merchants with another tool to streamline the checkout process and provide customers with a reliable and safe method to purchase products or services.

Swell is leading the way for merchants going headless and is taking the right approach towards partners. We are excited about our integration and love working with their team.

—Jordan Gal, Rally CEO and Co-Founder

Some benefits of accepting crypto payments for merchants:

Increase reach and accessibility

Nearly 75% of retailers plan to accept either cryptocurrency or stablecoin payments within the next two years, according to research from Deloitte. By offering crypto as a payment option, you can reach and attract new customers who prefer this payment method or don’t have access to traditional banking services.

Lower Transaction Fees

One of the biggest advantages of accepting crypto payments is that transaction fees are much lower than credit card processing fees. While credit processors typically charge between 2%-3%, crypto will typically be lower, around 1%, on your transactions.

Faster Transactions

Credit card transactions can take days or even weeks to deposit funds into your account. With crypto payments, transactions are nearly instant, meaning your earnings are available significantly faster so that you can keep building your business.

ABOUT RALLY

Rally Commerce is a composable checkout solution that enables merchants to upgrade default checkout experiences to speed up the purchase process and increase conversions. With Rally, merchants of all sizes can reap the benefits of checkout solutions like post-purchase upsells and 1-click checkout that reduce friction for customers, boost conversions, and increase AOV – without having to build from scratch.

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Source: Company press release.