News from the Wire

The Give Back Campaign releases POS, mobile apps for ISOs

Wednesday, November 04, 2015 — 12:29:41 (EST)

Dallas, Nov. 3, 2015 -- The Give Back Campaign, a charitable donation program that leverages the power of collective personal spending to help worthy causes, announces terminal and mobile applications for processing the donation transactions. Participating merchants and businesses now have familiar (terminal) and popular (mobile app) methods to accommodate consumers that want their purchases to support their charity of choice.

VeriFone Vx and OMNI, Equinox T41XX and T42XX and Ingenico ICT 220 and 250 series terminals are now available for standalone use; The Give Back Campaign working to obtain multi-app functionality from processors. Other terminal types are under consideration. The mobile application for iOS and Android devices allows the donation transaction to bypass terminals, Point of Sale systems and cash registers. The company realizes the speed of checkout is critical. Current and future development targets that concern.

Thom Aldredge, Managing Director of The Give Back Campaign, believes this value added program benefits everyone involved, including ISO’s and processors. “Community give back is bigger than ever, and consumers want their spending to achieve additional good” says Aldredge. “These are new tools for ISO’s and agents to reach out to their current and prospective merchants, help create community focused giving initiatives and maybe do something with all of the non-EMV compliant terminals that now fill their closets” he adds.

The Give Back Campaign was founded in Australia in 2013 and is committed to developing alternative methods of fundraising and marketing for non-profits. The company has expanded to New Zealand as well as the United States and Canada. Their reseller program engages the electronic payments channel through commission, sales promotion and marketing support. Additional information about the company can be found at www.thegivebackcampaign.com and www.facebook.com/TheGiveBackCampaign .

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Source: Company press release.