Singapore, Jan. 29, 2013 -- Swissclear Global( www.swissclearglobal.com ), a Singapore-based service provider, today announced the launch of its airtime recharge offering. The service is simple and easy to use. Customers can log on to www.swissclearglobal.com and simply type the recipient's phone number, pick a payment method and complete the transaction. Top-up is almost instant! For convenience, a wide variety of denominations are offered, ranging from US$5 to US$50. Users can recharge their own mobile or send airtime to loved ones from the convenience of their home or a nearby retail outlet.
"Between 70 to 90 percent of mobile subscriptions in emerging markets are prepaid. In a time where more people are traveling or moving away from home, there is a greater need to stay connected. Swissclear Global offers travelers and overseas workers the ability to communicate with family and friends wherever they are, with no service charges added on, making lower denomination transactions affordable," says Sandy Agarwal, Founder & CEO of Swissclear Global.
Headquartered in Singapore, Swissclear Global has a global customer base. "The platform gives consumers in the United States the same ability to transfer airtime to Mexico or Brazil, as a customer in Singapore who would like to gift airtime to India," said Agarwal. "We are very proud to have established our Company in Singapore where we have a ready local customer base and environment that will allow us to compete globally."
In emerging markets alone, sales for prepaid airtime crossed US$460 billion in 2011. Swissclear Global has extended its strategy to address the gap in markets where cash is used for the majority of transactions. It has created an extensive network of agents allowing consumers to walk into a corner-store, and pay cash to recharge their loved ones' accounts in real-time. In Singapore, Swissclear Global has tied up with AXS and Nets, creating a vast network of kiosk terminals. Plans for other markets such as India, the Middle East and the United States are in the pipeline.
"The benefits of the service to customers are savings on service fees, greater convenience and fast transaction times," said Agarwal. "Consumers in emerging economies should have access to the same levels of service as more developed markets."
"Customer security is of paramount importance to us at Swissclear," emphasized Agarwal. "We needed a robust solution that could detect fraud quickly, help us make confident decisions promptly, and increase process efficiency without impacting customers' experience. CyberSource Decision Manager empowers us with access to world‘s largest fraud detection radar, bringing insight from over 60 billion global transactions processed annually, as well as advanced online fraud detection technologies."
"We are delighted to partner with Swissclear," said Steve Warner, Senior Business Leader, CyberSource. "Enabling businesses across the globe to transform their vision into results through increased security and reduced payment risk, is of the utmost importance to CyberSource. We provide an environment which builds confidence and encourages online purchases in a secure, reliable, and convenient manner benefiting merchants and consumers alike."
About Swissclear Global Pte Ltd
Swissclear Global provides fast, reliable and secured ways to stay connected with friends and family and pay for digital services. Customers can pay phone bills across 200 mobile carriers in over 70 countries and buy gaming credits for over 1,000 online games and entertainment products such as video-on-demand services. Swissclear Global adds convenience and empowers customers to pay for services by either using cash or credit cards. With over one million retail outlets in five countries, customers can "walk around the corner" to pay for services or transact using their desktop or mobile device. Swissclear Global is headquartered in Singapore with offices in India and the United Arab Emirates. More information can be found at www.swissclearglobal.com .
CyberSource, a wholly-owned subsidiary of Visa Inc. [NYSE: V], is a payment management company. Over 370,000 businesses worldwide use CyberSource( www.cybersource.com/mea ) and Authorize.Net brand solutions to process online payments, streamline fraud management, and simplify payment security. The company is headquartered in San Francisco and maintains offices throughout the world, with regional headquarters in Singapore (Asia Pacific); Tokyo (Japan), Miami/Sao Paulo (Latin America and the Caribbean), and Reading, U.K. (Europe/Middle East/Africa). CyberSource operates in Europe under agreement with Visa Europe. For more information, please visit www.cybersource.com/mea .
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Source: Company press release.
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