News from the Wire

Bill Me Later tops 1,000 online stores, catalogs and travel partners

Wednesday, September 17, 2008 — 11:23:37 (EDT)

Timonium, Md. Sept. 17, 2008—As shoppers start planning for the holiday season, Bill Me Later, Inc. announces that the number of online stores, catalogs and travel partners offering their leading payments technology has exceeded the 1000 mark. The merchants in the network represent top-tier retail, airline and hotel brands offering tens of millions of products to Bill Me Later’s rapidly expanding consumer base.

Bill Me Later has engineered a next-generation payment technology to augment the rapid innovation in ecommerce, offering a convenient and secure way to buy online, in call centers and via automated phone service without credit cards. Bill Me Later works closely with retail and travel merchants to provide flexible financing and cost-saving offers available exclusively to Bill Me Later customers.

“Our shoppers are smart,” says Vince Talbert, vice president of marketing for Bill Me Later, Inc. “We know that they are savvy spenders who are looking more judiciously at how to spend their money. Bill Me Later customers actively seek out merchants who offer our unique payment service and help to drive the rapid growth of our merchant network. In the past three months we added premier retailers such as Borders, QVC and Amazon and more are on the way to ensure that our customers have a broad selection while shopping during the busy holiday season.”

According to Jupiter Research, 32 percent of the Top 50 U.S. online retailers now accept Bill Me Later. Jupiter also found in a 2008 study that Bill Me Later users are more likely to prefer the Bill Me Later payment option over their other payment products when shopping online.

Retailers select Bill Me Later to simplify the payment experience to capture lost sales, increase customer loyalty and maximize profits by driving incremental sales and higher order values. Furthermore, the Bill Me Later customer - online, educated and affluent - is the most sought after demographic in the nation.

Through a single implementation of its Bill Me Later product suite, merchants gain access to a set of technology solutions, including Bill Me Later and its unique integrated marketing programs and financing offers, Bill Me Later® Business, and a private label credit card program.

About Bill Me Later, Inc.

Bill Me Later, Inc. is a new breed of technology company, offering next-generation payment and marketing solutions. The company is a leader in the digital payments industry with its popular Bill Me Later® product and flexible financing programs. The rapidly growing Bill Me Later network enables top-tier retailers and travel providers to attract high value customers with an effortless payment experience. In the small business sector Bill Me Later, Inc. is pioneering payments with the Bill Me Later® Business service tailored specifically for the small business buyer.

The Bill Me Later, Inc. network includes top-tier merchants such as Amazon, Apple, Bluefly, Borders, Continental Airlines, eLUXURY, Fujitsu, JetBlue, Lenovo, PetSmart, QVC, Toshiba, Toys “R” Us, US Airways, Walmart.com and Zappos. Millions of consumers rely on the safety and convenience of Bill Me Later’s payment solutions when shopping online, via phone and in-store.

Founded in 2000, Bill Me Later, Inc. is a privately held company headquartered in Timonium, Md. with additional office locations in Hunt Valley, Md. and San Francisco, Calif.

Please visit us at: www.billmelater.com .

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Source: Company press release.