News from the Wire

Epson, Left on Yellow team to leverage single point POS data

Monday, September 26, 2016 — 12:32:52 (EDT)

Dallas, Sept. 26, 2016 -- Epson America, Inc., a leading supplier of value-added Point of Sale (POS) solutions, and Left on Yellow, provider of tailored integrations for retailers and restaurants, today announced their partnership at the Food Service Technology Conference, FSTEC. Left on Yellow's "The Bus" solution, which provides a single point of integration for connecting POS systems to other technology platforms, will be able to source data and provide direct integration back to incumbent POS systems from Epson's OmniLink® Merchant Services (OMS) platform. The new solution will be demonstrated at FSTEC, Sep. 25 – 27 at the Sheraton Dallas, Dallas, TX, Booth 47.

"The addition of Left on Yellow as a key development and integration partner supporting our OMS suite of cloud and mobile applications gives users access to a single point of integration that connects POS systems to loyalty programs, online ordering, the next generation of offers and coupons, data warehouses, CRM platforms, and more," said Joel Doherty, global business development leader for Epson's Business Systems Division. "Our OMS platform works across tablets, mobile devices and multiple locations. With this solution, customers can leverage bi-directional data in real time sourced from the Epson OmniLink receipt printer data, independent of their POS system."

"Our technology removes the roadblocks of 'it can't integrate to our POS' and 'the integration is too complex' that plague technology projects across restaurant and retail chains," said Todd Michaud, founder & CEO of Left on Yellow. "Together with Epson, we offer our customers the freedom of not worrying about data integration and to have access to actionable data in real time, allowing them to focus on growing sales and improving their businesses."

About OMS Epson's OMS platform addresses the fundamental market challenge of disparate POS solutions and the lack of a common data language in the industry. Epson's intelligent receipt printers provide a data gateway which drives cloud and mobile solutions to manage inventory, staffing, loss/prevention, merchandising, logistics, analytics, loyalty, online ordering and more without having to worry about costly POS integration.

To learn more about Epson® OMS, please visit Epson.com/omnilinkmerchantservices .

About Left on Yellow Located in Marietta, Georgia, Left On Yellow provides tailored integrations for marketing and operations technologies for its retail and restaurant clients. The company's flagship solution, The Bus, acts as a "POS Switch" and provides a single, seamless integration for above-store technologies such as loyalty solutions, online ordering, offer management, data warehouses, CRM systems and more. By creating a common set of interfaces and centralizing the data manipulation, Left on Yellow allow brands to focus on the value added services they need to implement to stay competitive. www.leftonyellow.com .

About Epson America, Inc. Founded in 1975 and headquartered in Long Beach, CA, Epson America, Inc. is the U.S. affiliate of Japan-based Seiko Epson Corporation, a global manufacturer and supplier of high-quality technology products that meet customer demands for increased functionality, compactness, systems integration and energy efficiency. For over 40 years, Epson's advanced technology has been at work in millions of POS systems around the world. Today Epson's Business Systems Division continues to bring industry-leading, open architecture, smart technologies to the point of service. You may also connect with Epson America on Facebook (www.facebook.com/Epson ), Twitter (twitter.com/EpsonAmerica ), and YouTube (www.youtube.com/EpsonAmerica ).

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Source: Company press release.