News from the Wire

Qubit drives merchant data in U.S.

Friday, July 31, 2015 — 16:58:57 (EDT)

New York, July 31, 2015 -- Following on from the promise made after last September’s $26m Series B investment, Qubit has expanded rapidly into the US market while diversifying out of retail and into new vertical sectors in mature UK and European markets.

Qubit, the pioneer in delivering data-first customer experiences, drove a 362% year on year increase in sales in the first half of 2015.

Since announcing plans to expand rapidly in the US that were unveiled following last September’s $26m Series B investment, Qubit has more than doubled the size of its US sales team.

It has won a long list of top retail clients since January 2015 including Stance, 1-800 CONTACTS, Inc. and Nine West in the US market.

The customer experience technology has also attracted a string of key hires from some of the world’s technology giants. Paul Rodwick, Oracle’s VP of Product Management has moved to become Qubit’s VP Product and Tealium’s VP of Product Marketing Jay McCarthy has moved into the same role at Qubit.

In the UK and Europe, Qubit has cemented its position as market leader in the retail sector by winning retailers such as Game, Waterstones and Aspinal of London. It continues to diversify into new sectors with the likes of insurance provider Vitality, gaming company BoyleSports, travel company James Villa Holidays and ferry operator P&O Ferries joining its client roster.

In its fifth year, Qubit continues to track globally at triple digit growth as the world’s most sophisticated ecommerce brands look to adopt a data-driven approach to better understanding of their customers and driving up their customer experience capability.

Qubit launched in January 2010 in the UK and added a North American operation in February 2013. It is now looking to be the US market leader in digital customer experience.

Sefton Cohen, Qubit’s General Manager, North America, said: “As a market the US is ripe for the products we’re bringing and the sort of disruption we’re causing with our approach.

“Huge numbers of businesses are built around processes that see them trying to serve customers that no longer really exist. Gone are the days that consumers will accept a one-size-fits-all offer. Qubit is ripping through the market with our agile and flexible solution that brings real-time, relevant customer experience capability. We fully expect to continue the growth trajectory set in the first half of 2015.”

Graham Cooke, founder and CEO of Qubit said: “We now live in a global ‘expectation economy’ and businesses not set up to meet the evolving demands and expectations of customers will struggle. The ability to continuously improve and optimize the customer experience you provide will be the key differentiator in most business sectors and the factor that increasingly separates success and failure.

“Across the US, Europe and elsewhere, Qubit’s customers are finding that we know how to scale a company’s technology stack without breaking the bank in terms of costs, knowledge and manpower. In this way we are able to help them transform their businesses and ready them for a successful new era in commerce.”

About Qubit

Qubit introduced the industry’s first data-driven customer experience platform. Built around the needs of omnichannel businesses, Qubit’s technology integrates analytics, segmentation, A/B testing and web personalization to form a golden record of each customer across a brand’s digital touchpoints. These critical insights enable businesses to continuously optimize their operations to meet the evolving and real-time needs of their customers. Qubit is trusted by ecommerce leaders including Jimmy Choo, Travelex, Staples and Emirates. Founded in 2010, Qubit has global headquarters in London and North American headquarters in New York.

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Source: Company press release.