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Table of Contents

Lead Story

Secrets of the Inc. honorees

News

Industry Update

Proposed interchange settlement: Judge approves, industry objects

Hurricane Sandy's huge impact

EMV on fast track

Harbortouch emphasizes training

Trade Association News

Features

Educational aid for the feet on the street

Selling Prepaid

Prepaid in brief

The gamification of rewards

FinCEN pushes for cross-border prepaid enforcement

Views

Consumer payments in a connected age

Patti Murphy
ProScribes Inc.

Smart ISO-MLS relationships

Jeff Brodsly
Chosen Payments

Education

Street SmartsSM:
Are you a 10?

Jeff Fortney
Clearent LLC

Differentiate yourself: Sell to the medical industry

Jeffrey Shavitz and Adam Moss
Charge Card Systems Inc.

Opportunities in RAN and private-label programs

Mustafa Shehabi
PayCube Inc.

How to propel merchants to shed comfortable habits

Rick Berry
ABC MobilePay Inc.

EMV: Game on!

Dale S. Laszig
Castles Technology Co. Ltd.

Have we missed the window for EMV?

Nicholas Cucci
Network Merchants Inc.

Company Profile

Keep in Touch Systems Inc.

Merchants Choice Payment Solutions

New Products

Helping merchants clinch the sale

Payday Express Plus
Secure Payment Systems Inc.

Capital resource for ISOs, MLSs

Residual cash advance program
ISO Advance

Inspiration

Thinking of starting an ISO?

Departments

10 Years ago in The Green Sheet

Forum

2012 - 2013 events Calendar

Resource Guide

Datebook

Skyscraper Ad

The Green Sheet Online Edition

November 26, 2012  •  Issue 12:11:02

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Street SmartsSM

Are you a 10?

By Jeff Fortney

As Street SmartsSM author, it has been my goal to share the street wisdom I've accumulated over many years in the payments business. However, with the holidays approaching, please indulge me as I share a fictional tale, a fable of sorts, told in first person.

As with all fables, there is a moral to this story. We can't make people buy from us, but we can keep their thoughts and impressions from affecting our self worth. So, tell me, are you a 10?

Jeff Fortney is Vice President, ISO Channel Management with Clearent LLC. He has more than 17 years' experience in the payments industry. Contact him at jeff@clearent.com or 972-618-7340. To learn about how Clearent can help you grow faster and go further, visit www.clearent.com.

Notice to readers: These are archived articles. Contact names or information may be out of date. We regret any inconvenience.

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