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Table of Contents

Lead Story

Secrets of the Inc. honorees


Industry Update

Proposed interchange settlement: Judge approves, industry objects

Hurricane Sandy's huge impact

EMV on fast track

Harbortouch emphasizes training

Trade Association News


Educational aid for the feet on the street

Selling Prepaid

Prepaid in brief

The gamification of rewards

FinCEN pushes for cross-border prepaid enforcement


Consumer payments in a connected age

Patti Murphy
ProScribes Inc.

Smart ISO-MLS relationships

Jeff Brodsly
Chosen Payments


Street SmartsSM:
Are you a 10?

Jeff Fortney
Clearent LLC

Differentiate yourself: Sell to the medical industry

Jeffrey Shavitz and Adam Moss
Charge Card Systems Inc.

Opportunities in RAN and private-label programs

Mustafa Shehabi
PayCube Inc.

How to propel merchants to shed comfortable habits

Rick Berry
ABC MobilePay Inc.

EMV: Game on!

Dale S. Laszig
Castles Technology Co. Ltd.

Have we missed the window for EMV?

Nicholas Cucci
Network Merchants Inc.

Company Profile

Keep in Touch Systems Inc.

Merchants Choice Payment Solutions

New Products

Helping merchants clinch the sale

Payday Express Plus
Secure Payment Systems Inc.

Capital resource for ISOs, MLSs

Residual cash advance program
ISO Advance


Thinking of starting an ISO?


10 Years ago in The Green Sheet


2012 - 2013 events Calendar

Resource Guide


A Bigger Thing

The Green Sheet Online Edition

November 26, 2012  •  Issue 12:11:02

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Trade Association News focuses on future with new exec

#dcf_The Women's Network in Electronic Transactions ( recently appointed Shawn Taylor Zelman as Executive Director. Since 2004, Zelman has served as a consultant and Senior Director for Coulter,'s management company. She has worked with such clients as the National Association of Women Business Owners and Resolve: The National Infertility Association.

Marla Knutson, President and TransFirst LLC President of Financial Institutions, stated, " is so fortunate to have Shawn as our Executive Director. Her experience and background will complement our vision and strategies and help us move to the next level."

Zelman noted that she has devoted her career to the nonprofit realm, focusing both professionally and educationally on nonprofit management and communications. "But this position has really brought together both of my strengths in nonprofit management and communications to promote and brand, and to inspire women in the electronic transactions industry to maximize their potential," she said.

Planning more outreach

Going forward, plans to continue expansion of its membership base; increase participation in the organization's career development, mentoring and networking events and programs; and build upon its foundation of corporate sponsorships, which currently include payment processors, POS terminal manufacturers and distributors, ISOs and other electronic payment-related businesses.

"We want to expand our outreach on the grassroots level, to strengthen our current LINCs [Local Interest Network Circles] and then expand in different areas," Zelman said. "And also really engage and promote to the women in the industry who may not know we exist, so they get the word out that there is a home for them, and there are opportunities both for their professional career, as well as their personal work-life balance."

Fostering leadership

According to Zelman, the all-volunteer board consists of 9 to 15 members who are appointed to serve two-year terms. Members also have an opportunity to participate at the committee level, which includes membership, mentoring, public relations, social media, resource development and a program planning committee that coordinates's two national events: the annual Career & Leadership Summit and the Super LINC conference.

Recently, extended its Gateway to Success mentoring program from six to nine months. The program matches mentors with protégés within the organization via an application process.

"We've extended the program so that it starts up in the fall and then extends through the start of summer when a lot of people go on vacation," said Peggy Bekavac Olson, board member and founder of Strategic Marketing.

Boosting careers

Olson, who has served as a mentor, added, "It's an opportunity for the protégé to drive the relationship and what they want to get out of it, whether that's over the phone, in person or via Skype. It is the role of the mentor to help them achieve those goals in whatever way they can."

A 501(c)(3) nonprofit organization, noted its dues and contributions are tax deductible. Member benefits also include an online newsletter that offers professional guidance and information about the payments industry, as well as access to an online career center where payments industry jobs are posted and members can post resumes. hosts regional LINC events and invites nonmembers to attend. For more information, visit

Notice to readers: These are archived articles. Contact names or information may be out of date. We regret any inconvenience.

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