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The Green SheetGreen Sheet

The Green Sheet Online Edition

January 09, 2012 • Issue 12:01:01

ISOMetrics

Online shopping up for holiday season 2011

Preliminary numbers are in for the year-end shopping season, and they indicate strong sales for the 2011 holiday season, especially in the e-commerce sphere. Average ticket size is down a bit (8 percent), but overall sales and transaction numbers are up (25 and 36 percent, respectively). Following are data drawn from studies of consumers' online shopping behavior this year:

Shopping statistics for 2011

Source: www.comscore.com

Shopping statistics for 2011

Source: Chase Paymentech Solutions' Cyber Holiday Pulse Index
end of article

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