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Table of Contents

Lead Story

Card acquiring:
Banking's forgotten family member?

News

Industry Update

Smart phone, smart payment

Open-loop gift card issuers given reprieve

Congress hammers issuers, acquirers spared

Trustwave alerts hospitality sector

Features

Conference on your desktop

MWAA, a focus on opportunities

PCI unlocks a treasure of security content

ISOMetrics:
Acquiring by the numbers

Selling Prepaid

Prepaid in brief

Virtual card delivers instant rewards

Payroll card market opportunities beckon

Rate this market: African immigrants

Views

VoIP not a secure option

Scott Henry
VeriFone

Bad things happen to good people

Biff Matthews
CardWare International

Education

Street SmartsSM:
Trusty tips for terrific networking

Jon Perry and Vanessa Lang
888QuikRate.com

Margin compression: It's in your hands

Jeff Fortney
Clearent LLC

Elegant e-mail marketing

Daniel Wadleigh
Marketing Consultant

Seven steps to a practical PCI program

Tim Cranny
Panoptic Security Inc.

Company Profile

Sterling Payment Technologies

New Products

Wi-Fi installation simplified

WiFi-in-a-Box
VeriFone

Automatic collections with RDC

Electric Check Processing Plus
CrossCheck Inc.

Comprehensive e-commerce platform

BancRunner
Universal Financial Systems Inc.

Inspiration

Strength in cooperation

Departments

Forum

Resource Guide

Datebook

Skyscraper Ad

The Green Sheet Online Edition

June 08, 2009  •  Issue 09:06:01

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Street SmartsSM

Trusty tips for terrific networking

By Jon Perry and Vanessa Lang

In our last article we discussed the importance of a well-developed, 30-second elevator speech as an icebreaker at networking events. The ability to network effectively is not an innate characteristic many of us possess. It must be nurtured.

Networking opportunities are numerous, including chamber of commerce and parent teacher association meetings, after hours socials, and community projects. But even the best events can be plagued by cliquishness, lack of organization and people selling faddish multilevel marketing products and services. So, what do you do?

Take charge

Our mentor Sal once told us, "If you don't like the rules, create new rules." In networking, we believe in creating new rules. Within the confines of any networking event, there exists a vacuum of leadership. When you can show initiative, be helpful, display intellectual prowess and provide leadership by example, you rise above mediocrity.

What follows are four pointers that will help in any networking environment.

Spotlight Innovators:

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