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Letter from the editor

e've often remarked upon Connecting and
the stunning ability of pro-
fessionals working in the
W payments sphere to adapt Beyond
on a dime to changing conditions. One
aspect of this that truly stands out is how quickly
entrepreneurial individuals and teams devise solutions
that help other payments enterprises navigate new Contact us today
challenges. This issue's lead article discusses what's
in store for one critical area: legislation devised to
protect sensitive data and ensure consumer privacy.
And it spotlights some innovators helping payments For your personal
enterprises—from super ISOs to solo merchant level
salespeople—keep themselves and their merchant cus-
tomers on the right side of the law while potentially
boosting revenues in the process. Discovery Call

It's obvious that innovators offering winning solutions
have been making smart choices, and one contributor
featured in this issue emphasizes that the power to
make choices is one of the greatest gifts we humans
have been given. Other contributors discuss how
and why agents should select ISO partners that offer
the most competitive revenue share and pricing
to maximize their earnings potential, and a report
on a new roundtable series that explores next-level
commerce and its role in economic recovery from the
COVID-19 pandemic.

We've spotlighted a sampling of recent news stories
in News Briefs that cover a recent court victory that
puts Kansas in the surcharge-friendly camp; NMI's
acquisition of USAePay; the new ETA CONNECTS Spotlight Innovator Pages, Video Marketing,
virtual conference series featuring multiple
perspectives from across the payments value chain; Resource Guides, Target Email Campaigns.
and two developments that could interfere with Visa
and Mastercard's planned rate increases: Sen. Richard
Durbin's objection to any increases on the grounds Amplify your message across
that they could foil the economic recovery and Intuit's
lawsuit against the two card companies in which Intuit channels. Expand your reach
alleges the interchange pricing models used by the two
card brands amount to unlawful price fixing, with rates with pioneering, one-of-a-kind,
set without regard to costs. For these full stories, as well multimedia promotions and
as other breaking news, please visit www.greensheet.com.
campaigns. Partner with us today.
No issue would be complete without our customary
profiles, along with updates on milestones such as new
branding, awards, a proposed new payment framework;
research on data breaches as well as on improvements Rick Aston
financial services providers have made in reaching the Media Partnership Specialist
underserved; recently established partnerships; and
new acquisitions and appointments in our realm. Rick@greensheet.com

We will welcome your feedback on this issue and 707-284-1693
other resources we offer at greensheet@greensheet.com.
We'll also be happy to post press releases you send to
press@greensheet.com.

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