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IndustryUpdate

a global initiative to deliver insights and resources for
small business owners looking to expand their business
digitally and build an online presence.

MYPINPAD gains first CPoC certification
MYPINPAD, a provider of secure personal authentica-
tion solutions, said it is the first company to achieve PCI
Security Standards Council certification for its Android
software-based contactless payments on commercial
off-the-shelf (CPoC) solution, enabling contactless pay-
ments on smart devices. As the first solution globally
certified to accept contactless payments on these devices
without requiring additional hardware, this significant
step accelerates unparalleled possibilities in customer
experience innovation for merchants and other busi-
nesses in the payments chain, the company stated.

RESEARCH

Survey finds SMBs optimistic about recovery
ANNOUNCEMENTS A survey of small to midsize business owners conducted
by the Electronic Transactions Association and The
F1 Payments scores honors as employer Strawhecker Group and released July 1, 2020, found
eight in 10 SMBs that were closed at some point during
Fintech company F1 Payments reported that it was the COVID-19 pandemic had reopened in some capac-
recognized for its "extraordinary workplace culture," ity; a majority were operating with restrictions such as
earning the No. 1 ranking for small companies with 15 mask requirements and social distancing. In addition,
to 99 employees on the 2020 Best Companies to Work 55 percent of respondents were optimistic about their
for in Texas list. The company was also recently named own business's recovery, with retail merchants being the
to the 2020 Best Places to Work in Austin list, earning the most optimistic vertical surveyed.
No. 9 spot in the small company category with 25 to 49
employees. Shift4 reports transaction volume growing

IRIS CRM unveils new data sharing tool Shift4 Payments revealed that merchant transaction
volume continues to increase nationwide despite the
IRIS CRM introduced a new feature that enables ISOs COVID-19 pandemic. Shift4's transaction data, posted
with merchants distributed across multiple clients of daily on www.shift4cares.com, indicate 43 states are 10
IRIS CRM to easily share their merchant data between percent or more above their transaction volumes from
sites. The latest update provides an easy way for clients the last week in May, which were already significantly
to set up data-sharing connections between their CRM higher than the low point in late March. Among the
sites, the company stated. "IRIS CRM's Merchant Data states experiencing the most rapid growth during this
Sharing feature is here to deliver client-to-client transfers period are those where the coronavirus impact was felt
quickly and securely without requiring IT resources to early on. New Jersey has increased 62 percent since
set up and maintain these data transfers," noted Dimitri May, Pennsylvania 70 percent, New York 67 percent, and
Akhrin, president of IRIS CRM. California 38 percent, Shift4 noted.

Mastercard expands ShopOpenings.com PARTNERSHIPS
Mastercard is introducing new tools designed to sup-
port businesses seeking to draw customers back both in Judopay, Thyngs help hospitality reopen
store and online. To that end, the company expanded
the geographic reach of ShopOpenings.com, its online Judopay, a mobile-first payments provider, and phys-
search tool that confirms which shops and businesses ical-digital marketing specialist Thyngs partnered to
are open to customers. The search capability is now offer touch-free cashless payment solutions to busi-
available in the United States and Canada. The company nesses across the hospitality sector. At the same time, the
also introduced Digital Acceleration for Small Business, partnership will offer charities another way of accepting

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