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The Green SheetGreen Sheet

Friday, December 19, 2008

No swipe, no sweat

The Electronic Transactions Association and the Smart Card Alliance teamed up to produce a webinar on contactless and mobile payment implementation. The free event, "Best Practices: Contactless and Mobile Payment Implementation," is scheduled for Tues., Jan. 13, 2009, from 1 to 2:30 p.m. EST.

"The goal of this webinar is to leave no questions unanswered regarding the implementation of contactless and mobile payments," said Randy Vanderhoof, Executive Director of the SCA. "Attendees will learn how to develop a business case to support contactless payments and how to implement the new payments approach at the POS."

Slated speakers include Rori Forensic, the ETA; Brent Bowen, Inside Contactless; Randy Vanderhoof, the SCA; Dan Loomis, VeriFone; and Mohammed Khan, ViVOtech. They will share practical knowledge required for merchants implementing these payment platforms.

New tech, new roles

This 60-minute webinar is the third in a four-part series designed to stimulate the understanding, adoption, use and widespread application of smart card technology in the United States. Previous topics in the series were "Smart Cards in Mobile Payment/Near Field Communication" and "Fundamentals of Smart Cards for Payment." The finale, "Smart Cards and Payment Security," will be Feb. 3, 2009 at 1 p.m. EST. January's session will delve into such smart card payment issues as interoperability, upgraded POS and processing network requirements, training, and card issuance best practices. It will also include a return-on-investment model developed by the SCA to help retailers evaluate the business case for investing in contactless payment acceptance.

"Our merchant acquirer and processor members will find this webinar particularly educational, as topics will address how they can play a key role in helping their merchant customers implement contactless and mobile payment technology," said Carla Balakgie, Chief Executive Officer of the ETA.

To register for the webinar, visit www.smartcardalliance.org/pages/activities-events-web-seminars . end of article

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