Page 1 - GS250502
P. 1
May 2025 • Issue 25:05:02
Insider's report on payments
AI set to change the shopping experience
Agentic AI "is one of the most important developments in
AI right now, and it's more than hype," Mark Sundt, chief
technology officer at Stax Payments, stated in an email
exchange. For example, he noted, agentic AI can be used
to support interchange optimization. AI agents can assess
how a terminal is configured and recommend changes that
reduce fees or improve approval rates.
Fraud controls
With agentic AI, AI bots can be used to solve problems
dynamically with task-focused agents that collaborate and
communicate. Simple as well as complex problems. In this
way, agentic AI differs from generative AI models like Chat
GPT. Agentic AI is focused on making decisions rather than
creating content.
Financial research firm Moody's mentioned in a recent
By Patti Murphy report that unlike "traditional models, which often require
manual recalibration, agentic AI continuously refines its
ou know agentic AI has gone mainstream when predictions based on new data."
Walmart enters the fray. The retail behemoth
is exploring how to adapt as consumers begin Also, unlike generative AI models, agentic AI models have
Y using AI agents to handle their shopping, the no need for human prompts; they are set to particular goals
Wall Street Journal reported. or objectives, such as maximizing sales, and carrying out
complex sequences of activities. "It's about small, task-
Walmart is not alone. In April Chat GTP posted to X that focused agents that collaborate, communicate and solve
it was "experimenting with making shopping simpler and problems dynamically," Sundt said.
faster to find, compare and buy products." AI has already
changed the way consumers research products. Chat GTP,
said in its X post that it would provide consumers with
"improved product results, visual product details, pricing Contributed articles inside by:
and reviews."
Chat GTP is the fifth most visited site on the web. Only Allen Kopelman .....................................................................................14
Google, Youtube, Facebook and Instagram record more Nick Saywell ...........................................................................................18
visitors. It's only a matter of time before AI, specifically
agentic AI, plays a role in the way consumers pay at the Goran Bosankić .....................................................................................26
checkout. Agentic AI is already being used to address fraud. Tom Voaden ...........................................................................................29
Agentic AI, refers to systems and models that act Radu Vasile Pop .....................................................................................31
autonomously with the objective of meeting the specific
goals and objectives of users. Steve Kramer ..........................................................................................34
Continued on page 24