CashStar Featured on Two Panels to Discuss the Convergence of Payments, Mobile Technologies, Digital Marketing and Omni-Channel Commerce
August 18, 2014 09:00 AM Eastern Daylight Time The Prepaid Press EXPO Portland, Me., Aug. 18, 2014 -- CashStar, the digital gifting company preferred by the world’s leading brands, today announced that its President and CEO, Ben Kaplan, will participate in two panel discussions during The Prepaid Press EXPO in Las Vegas. Kaplan will join “Closed Loop and Open Loop Cards: Sectors Gone Mainstream” at the tppEXPO Prepaid Summit on day one of the conference and “When Gift Cards Make the Mobile Wallet” at the Financial Mobility Summit on day two.
“When Gift Cards Make the Mobile Wallet”
Michael Hursta, vice president, First Data, will moderate “Closed Loop and Open Loop Cards: Sectors Gone Mainstream.” Kaplan will be joined by Ben Katz, CEO, CARD.com, to discuss the rapid growth and evolution of gift and GPR cards. The panel, being held from 12:45–1:45 on Monday, August 18, will discuss survey results that reveal consumer preferences and industry trends.
During the Financial Mobility Summit, Ben Jackson, director of the prepaid advisory service, Mercator Advisory Group, will moderate the panel “When Gift Cards Make the Mobile Wallet.” Kaplan will be joined by fellow panelists Mike Fletcher, general manager of digital solutions, Incomm, and Tomas Campos, general manager of online and mobile, Blackhawk Network, to discuss the rapidly growing market for mobile payments, the future of mobile wallets and the critical role that digital gift cards and branded prepaid currencies play in the mobile payments ecosystem. This panel will be held from 1:30–2:30 p.m. on Tuesday, August 19.
For more information and to see a full agenda please visit www.prepaidpressexpo.com/ .
About CashStar, Inc.
CashStar is the digital gifting company preferred by the world’s leading retailers. Nearly 300 brands leverage CashStar’s on-demand B2C and B2B gifting technology and multi-channel marketing strategies. CashStar clients acquire new customers, drive incremental sales, increase loyalty, and boost profitability by delivering unparalleled personalized, secure, and engaging eGift experiences via email, mobile, and social channels. CashStar’s clients include Best Buy, Chili's Grill & Bar, Dunkin Donuts, Gap, Pottery Barn, QVC, Sephora, Staples, Starbucks, The Cheesecake Factory, The Home Depot, and Williams-Sonoma. To learn more about how CashStar is constantly innovating the way businesses strategically leverage gifting in the digital world, please visit www.cashstar.com or e-mail info@cashstar.com .
The Green Sheet Inc. is now a proud affiliate of Bankcard Life, a premier community that provides industry-leading training and resources for payment professionals. Click here for more information: bankcardlife.com?orid=33533&opid=1 .
Source: Company press release.
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