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Letters to the Editor

 

Paul:

Lets hear your spin on BA Merchant Services vs. Unified Merchant Services relative to the Nations Bank/Bank of America merger. BA Merchant Services Stock (NYSE:BPI) has fallen below the 50 day and the 200 day moving average IN AN UP MARKET!

Look forward to your assessment in the May Issue.

Best Regards

 

Dear Best Regards:

See the cartoon for this issue.

Good Selling!

Paul Green

Editor-in-Chief


Dear Paul,

I own a medium-sized company which has been in the bankcard industry for two years and has just recently entered the ATM industry. Many of my customers do not have sufficient cash to keep the machine full. Is there a bank or business that can provide enough cash for ATMs?

Thank You

Bob Miller

P.S. Thank you for The Green Sheet. It's a super information source.

 

Bob:

You are correct that such services do exist. I am sorry to say, however, the only lead that I can give you is WinTech International. WinTech can be reached at (888) 984-2580. If you would like to know more about them, check out issue 97:05:01 on The Green Sheet Web site. It is the first story titled "On the Road with ATMs." At last contact they provided vault services or could arrange them. If this does not meet your geographics, perhaps they can give you a lead.

Good Selling!

Paul H. Green

Editor-In-Chief

 

To: greensheet@greensheet.com

What is an ISO?

Thank you,

Chris

 

Chris:

The term can refer to many different things of course, but when you see it in The Green Sheet it means an Independent Sales Organization or agent. In some industries these are called VARs, "Value Added Resellers" or Manufacturers Reps. These sales professional are individual sales people and sales organizations that sell Visa and MasterCard services to merchants, along with cash registers, point-of-sale terminals, paper goods, check services, American Express, Discover, ATM equipment, debit card connectivity, and much, much more. These ISOs work for themselves and "Rep" these products and services. They make money on commissions paid by the organizations or on mark-ups of equipment they buy in quantity.

In the bankcard segment of the industry (Visa and MasterCard) these bankcard associations sometimes use the same ISO term to define any organization, other than a bank, that provides any resource or service to a bank member of their associations. With this definition, First Data Corporation, who has an 80% or better stake in the marketplace as a bankcard processor (but is not a bank) is considered an ISO. The Green Sheet's use of the term, however is limited to the people or companies that are actually "selling." Within the bankcard associations they often use the terms MSP (Member Service Provider) or BSP (Bankcard Service Provider) to describe sales types. We have heard that MasterCard may well adopt the ISO term for general use to describe sales types.

Good Selling!

Paul H. Green

Editor-in-Chief

To: greensheet@greensheet.com

Please give me a call to discuss how our organization can become active in your extracurricular activities; i.e. studies, seminars, etc.

Thank you,

Brad Baughman

E.V.P.

CheckCare Enterprises

 

Brad:

Thank you, I will contact you. Our current seminar schedule is full, but I will remember your interest as we do our future planning.

On another note, what about a story on CheckCare? I have tried to develop a story on your company in the past, and believe that you are doing some interesting things that bridge between the traditional Guarantee and Verification. What do you think?

Good Selling!

 

Paul Green

To: greenslt@aol.com

I'm in the kiosk business and am trying to find a device that will scan the check and find the following fields:

1. MICR

2. Signature

3. Read courtesy amount

4. Proof print the back of the check. Proof printing is a banking standard that at a minimum includes:

i) Time stamping the check

ii) Printing the amount of the check

iii) Printing merchant account information

Would appreciate any help you could give me.

Steven J. Cohn

VP R&D

North Communications

 

 

 

Steven,

I know of a company that is building equipment that may be on the track you are looking for. They are Dynamic Systems Group, Inc. (813) 936-8600 or E-mail cparks@dsgnet.com. The existing equipment (BUC 1000) is too large, I believe, for your application, but if they have what you need, size may be fixable.

Please keep us informed of your progress; it will make a good future story for The Green Sheet.

Good Selling!

Paul H. Green

Editor-In-Chief

To: greensheet@greensheet.com

Can I put an ad in The Green Sheet from the Internet?

Monty

 

Monty:

Yes, go to www.greensheet.com and place your ad under the classified section. It is free.

Good Selling!

Paul H. Green

 

Dear Sir,

My name is Larry Lish. I operate a small business called Cyber-Tek Financial Services and am a licensee of National Bank Drafting Systems of Fort Worth, TX.

We specialize in cost-effective bill payment processes designed to improve companies' cash flow cycle, streamline accounts receivables, and enable companies to reallocate valuable resources to more productive areas of their business. We also offer NSF check recovery services and "fone chex" which gives merchants the ability to accept checks over the phone.

I would like to know if The Greens Sheet has more than one location and how I would go about getting a listing of these locations. Any help you could give me in this area would be greatly appreciated. If you would like more information about our company and how we can be of benefit to your business, please e-mail me at llish@zebra.net or check out our Web site at http://home.swebell.net/bmactx. Thank you for your time and I look forward to hearing from you.

Sincerely,

Larry Lish

 

Larry:

The Green Sheet has only one location, and that is Rohnert Park, California, north of San Francisco. We publish The Green Sheet as a bi-weekly publication in a paper format, and post most of it to our Web site. We also publish GSQ a magazine which addresses selected issues in greater depth than we can provide in The Green Sheet newsletter. We also host "Creating Wealth as an ISO" seminars around the country.

All of our efforts are directed at Independent Sales Organizations (Value-Added Resellers) of retail financial products and services.

Good Selling!

Paul H. Green

Editor-In-Chief

 

 

Send Letters to Paul Green, Editor-in-Chief, The Green Sheet, Inc., by visiting our Web site or addressed to greensheet@greensheet.com.

 

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