GS Logo
The Green Sheet, Inc

Please Log in

A Thing Wealth
Creating Wealth as an ISO


Would you like to attend a conference that has a crammed packed eight hours of cutting edge ideas and discussions? That stays on schedule? The includes a full day of presentations that give you ideas and challenge you to combine these elements into you own direction? Then you needed to be in Long Beach on January 15. The Green Sheet hosted "Creating Wealth as an ISO," and 85 members of our Financial Services ISO community took time out of their busy sales schedules to participate.

The social discourse missing in the financial services industry is being promoted by The Green Sheet, Inc. Our seminars supply a venue where competitors can meet and alternate viewpoints are discussed in a mutually supportive environment.

While the tight schedule packs a lot of information and ideas into an impossible timeframe, the message of the seminar is one of hope and direction for an industry that is in a state of revitalization.

The speakers all received rave reviews for content and delivery relevant to ISOs. The agenda included presentations from David Mierkey, CrossCheck, speaking on "Building and Promoting an Effective Check Guarantee Service." Terry Stoupa, SCAN, explained verification and how SCAN specifically handles verification. Meirkey and Stoupa discussed opportunities for combining guarantee and verification, and the direction towards virtual products.


Ron Tunick, Heartland Card Services, spoke on how to find and sell high-risk high-volume bankcard accounts. He gave ISOs specific details on growing their residual base.

The equipment panel discussion included: Amy Goodson, VeriFone; Kathleen Carey, Lipman USA; and Mike English, Dassault AT. Each of them addressed the latest and greatest equipment offerings from their respective company. We then opened the floor to a lively discussion on footprint and advancing technologies. VeriFone unveiled their newest machine, which does not even have literature available yet. The attendees were given their first opportunity to quiz the equipment reps and get their hands on the devices. Seventy-eight percent of attendees rated the "usefulness" of this panel as "Very Good" or "Excellent."


Bob Carr, Heartland Card Services, wrapped the day up with a discussion on making the individual ISO financially strong. He detailed how to analyze your business and learn to make money for yourself as well as your bank.

Evaluations from this initial effort tell us that the Green Sheet Seminars are a hit. The attendees of our debut event at the Long Beach Hilton provided valuable feedback for the continued direction of the seminars. A full 84% of attendees rated the overall program as "Very Good" or "Excellent."

If you missed us in Long Beach, join us in Atlanta on February 5, where we will be adding more equipment vendors to the discussion. Additionally, Dennis McCarthy, EBT Relations Manager for BUYPASS, and a discussion of Internet commerce solutions will be added to the agenda.


If you like what you read in the GS, here's your opportunity to live it for eight hours; if you don't, here's your opportunity to tell us why. Come meet The Green Sheet staff, network with other ISOs, quiz the vendors, and stump Paul Green.

We will accept pre-registration for each seminar until 2 days prior; however, hotel room reservation deadlines will be much earlier. [We have no rooms available for Atlanta at this time.] Walk-in registration will be accepted at the seminars, however, space is limited.


Our 1998 schedule for "Creating Wealth as an ISO" is as follows:


Atlanta, GA


February 5


Princeton, NJ


February 19


Chicago, IL


March 9




Orlando, FL


April 16


San Francisco, CA


April 30


Boston, MA


May 14


Dallas, TX


May 28


Call TODAY to register for any of our upcoming meetings, a terrific value at only $95. Visa/MasterCard/AMEX accepted 1-800-757-4441.