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U.S. Wireless Data, Inc., and First Hawaiian Bank launched wireless credit card services at Aloha Stadium in Honolulu, Hawaii during the week of February 4. The move is significant because it marks the first wireless credit card transactions in the Aloha State.

"Aloha Stadium marks the launch of wireless payment transactions in Hawaii," said Gary Fujitani, Senior Vice President of First Hawaiian Bank. "Following the football season, we anticipate the continued use of wireless for other events. It's an important service for our merchant clients and an added convenience to consumers."

One dozen point-of-sale credit card-swiping terminals fitted with USWD's Synapse wireless modem adapters were used at merchandise souvenir kiosks and refreshment stands around the stadium. The Synapse adapters enable traditional dial-up point-of-sale terminals to be converted to wireless devices, without any modification of hardware or software. The terminals can then be used anywhere, with no need for a telephone line.

"Due to the sheer volume of people purchasing merchandise, the speed of wireless authorizations is a great advantage," said Sonja Thomas, cash manager for Volume Services, the company that provides beverage and merchandise management services for Aloha Stadium. "On the back end, we minimize our exposure to credit card fraud by monitoring the transactions via Synapse's online real-time reporting feature."

By placing the kiosks with the wireless terminals in locations where no landline/dial-up exists, Volume Services was able create new locations to make purchases, thereby increasing the revenue opportunities at each event.

U.S. Wireless Data, Inc., founded in 1991, markets proprietary technology that brings together transaction processing, wireless data transport and the Internet, to enable wireless payment processing. The company's Synapse platform provides a gateway among all of the parties within a wireless point-of-sale (POS) transaction. For additional information visit www.uswirelessdata.com

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