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Go Direct

ISO/MLS contact:

Scott Wagner
Founder and President
914-612-7335
swagner@4godirect.com
www.4godirect.com


Article originally appeared in The Green Sheet Issue 160501

Impactful, strategic SMB solutions

T o leverage the knowledge he has gained from working with leading acquirers and equipment manufacturers since 1991, payments industry veteran Scott Wagner established Go Direct in 2004. Go Direct is a small business consultancy aimed at providing a comprehensive suite of solutions for small to midsize business (SMB) owners. Having faced the same day-to-day challenges of running a business and making payroll, Wagner is motivated to share his insights and industry connections with other small business owners.

"I've been fortunate to have met so many great people in my payments journey," Wagner said. "And I want to share the best of what I've learned with my clients, who are equally motivated to build meaningful relationships with their customers and provide quality products and services."

Beyond payment processing

Go Direct offers more than payment processing: the company blends customized services, tools and resources to create a one-stop shop for SMB owners. The company works closely with business owners, tailoring and adapting solutions to improve efficiency, maximize profits, and give clients the freedom and confidence to focus on core competencies.

The company noted its top four solutions as follows:

Security protection, compliance

While data security breaches that occur at major retailers such as Target Corp. and The Home Depot Inc. have made headlines, approximately 90 percent of breaches occur at small and midsize businesses. These incidents have received little media attention but can result in catastrophic losses and penalties for merchants.

"A data breach could put a merchant out of business," Wagner said. "Compromised records may cost thousands in fees and assessments."

Go Direct offers data breach protection and assists clients in implementing secure, up-to-date, compliant payment systems:

Wagner noted that Go Direct solutions are designed to help business owners focus on core competencies, which is in keeping with the company's motto, which is "Use the Go Direct tools so you can concentrate on what's most important: your business success."

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